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Ethiopia has changed its national tourism motto: "Thirteen months of sunshine" to the "land of origins". The ancient motto of tourism has served for more than a century to motivate diversified and natural national tourism.
Now, the nation continues to promote its untapped wealth and tourism potential with the new motto: "Ethiopia: Land of Origins". It is thought that the country is at the origin of many more. This includes, the origin of humanity; the house of the first remains of human ancestors ever found – the first being who walked regularly on two feet named "Lucy", the origin or birthplace of the wild coffee plant, "Arabica", l & rsquo; Origin of Blue Nile, the longest river on the planet. The attractive and traditional Ethiopian coffee ceremony is appreciated daily by locals and tourists alike. It is also believed that Ethiopia is the repository of the lost biblical arch of the covenant, preserved in the secure chapel of the tablet next to the church of St. Mary of Sion in the ancient Aksum. The Nechisar Nighthawk, the elusive Nech Sar National Park, in southern Ethiopia, is home to the world's rarest bird species.
Ethiopia is the only African country that has not been colonized. Its capital, Addis Ababa, is the diplomatic capital of Africa, home of the African Union and the United Nations Economic Commission for Africa as well as other regional and international organizations. the third largest diplomatic center in the world. This has allowed the city to maximize the benefits of tourism.
Nowadays, the nation is determined to increase its tourism revenue in hopes of achieving remarkable success from the smoke-free industry. The country is the leader in Africa with the registration of more than 10 incredible world heritage by UNESCO composed or known for its hospitable peoples.
Last year, Rough Guides, a leading travel editor who works on promoting tourist destinations around the world, announced the world's most "hospitable country" for tourists.
The travel editor said that he made an badessment by social media about "the places where tourists have found the most hospitable places in the world". The website describes Ethiopia as a nation with "lush upland scenery, unique wildlife, and majestic churches carved into the rock"
which bears witness to Ethiopia's credibility in the hospitable nature of the international community. Ethiopians give priority to the comfort of a guest and have a longstanding culture of respect for a guest.
Among the country's tangible and intangible World Heritage sites registered with UNSECO are the following. Aksum, Fasil Ghebbi's castles, Harar Jugol, the historic walled city, the Konso cultural landscape, the low Awash valley, the low Omo valley as well as the Lalibela and Tiya rock churches are the cultural legacies recorded up to now. 19659010] The Semien Mountains National Park is the nation's predominant natural natural heritage located at the northern tip of the country with a winding topography and a comfortable climate.
And recently, an intangible heritage such as the Meskel Festival of the True Cross. , Fichee-Chambalaalla-New Year's Day of the Sidama people and the Gada system, an indigenous socio-political socio-political system of the Oromo inscribed in UNSECO testified to the wealth of the nation with ancient civilization. Awash, Nech Sar, Bale Mountains, Semien Mountains National parks are the main tourist destinations of the country. In particular, the mountain Semien, located in the highlands, makes it an ideal destination for hiking with pleasant and fragrant conditions surrounded by mountain flora.
Approached by this writer, Gezahagn Abate, Director of Public and International Relations of the Ministry of Culture and Tourism. Ethiopian Herald that Ethiopia: "Land of Origins" is gaining momentum in the tourism sector. The country has changed its tourism motto to compete effectively with other countries, he added.
"In fact, the current motto best expresses Ethiopia as a country endowed with marvelous cultural, natural and human historical manifestations."
He stressed that the number of tourists arriving in the country also increases from time to time according to standardized services.
He said that the sector's management with well-trained professionals was receiving all the necessary attention and that the department was trying to change the trend with qualified professionals in all sectoral offices in the country. [19659017Selonluileministèreafaitdesonmieuxdanslesecteurenfacilitantlesmoyensdetirerpartidel'immensepotentieltouristiquetiquesdupaysEtiltravailleencollaborationavecl'Organisationéthiopiennedutourisme(TEE)lesvoyagistesainsiqued'autrespartiesprenantespertinentesycomprislesuniversitésetlesEthiopiensettravailleactivementàactiverlesecteur"
He added that the & # 39; expanding Ethiopian Airlines destinations worldwide Quality of industry practitioners s & # 39; improves also following successive trainings offered by experts from the local and overseas sector.
Low local visiting culture, competent professionals, awareness of the sector, For its part, the director of public and international relations from the Ethiopian Tourism Organization, Getnet Yigzaw, said that the organization was doing marketing and promotion as well as new tourist destinations to boost the gains of the tourism nation, the new tourism motto corresponds to the country and He added that he was the leader of Africa and that UNSECO had inscribed tangible and intangible heritages, but the nation has not yet benefited more from the tourism industry, he added.
the organization undertakes various measures to promote the footprints of the nation's ancient civilization and develop new tourist destinations across the country and campaign with the new global currency, he noted.
As a result, the nation began to increase its tourism revenues a tangible share of its GDP and the increased use of its long-established natural and man-made tourist destinations.
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