Facebook used its artificial intelligence to create detailed maps of disease prevention



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These maps, suggests Facebook, could help health organizations better determine how to manage outbreaks or distribute supplies, as they will provide information on where people live and move, and how they are connected. or not. Groups such as the American Red Cross are already using them to determine areas of population concentration and coordinate health information campaigns, including in remote areas.

The company said that it did not use Facebook data for population density maps, but was exploiting satellite images and census data, while using artificial intelligence to create data. "population maps 3 times more detailed than any other source". Population maps provide estimates of the number of people living in 30-meter mosaics, including the population densities of pre-school children and women of childbearing age.

Facebook map indicating the movements of people in the London area "data-caption =" Facebook map indicating the movements of people in the London area "data-credit =" Facebook "data-credit-link-back =" "data- dam- provider = "" data-local-id = "local-1-6288342-1558363394277" data-media-id = "82aec65d-f3df-4031-8efc-75a9711ae282" data-original-url = "https: // s .yimg .com / os / creatr-upload-images / 2019-05 / 8f7cc1a0-7b0d-11e9-9eff-f5acd27dafa2 "data-title =" Facebook map showing the movement of people in the London area "src =" https: // o .aolcdn.com / images / dims? crop = 1024% 2C524% 2C0% 2C0 & quality = 85 & format = jpg & resize = 1600% 2C819 & image_uri = https% 3A% 2F% 2Fs.yimg.com% 2Fos% 2Fcreatr-Upload-images% 2F2019-05% 2F8f7cc1a0-7b0d-11e9-9eff-f5acd27dafa2 & customer = a1acac3e1b3290917d92 & signature = f51f429945d35ed3e8d2b88529800de7a4040c0f "/></p>
<p>Meanwhile, motion maps exploit aggregated, unidentified data from people who have activated Facebook location services on their phones to provide real-time analysis of mobility patterns. This could give Facebook's health partner organizations information about where outbreaks can occur and the potential spread of the disease so that they can plan accordingly.</p>
<p>Meanwhile, real-time network coverage maps could help organizations determine where they can communicate with people using online messaging (upstream, for example, vaccination clinics or setting up mosquito net distribution points), as well as field efforts, such as flyers. more efficient. Facebook has been able to create these cards because most social network users on their phones are connected to cellular data networks.</p>
<p>The project stems from Facebook's earlier work with Columbia University to create detailed demographic maps for connectivity projects. Population density maps are publicly available, while others are limited to Facebook partners.</p>
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