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Facebook’s fourth quarter earnings conference call featured CEO Mark Zuckerberg calling Apple’s iOS 14 moves, saying the iPhone maker was “one of our biggest competitors” and questioning patterns.
Yes folks, Facebook’s Zuckerberg has gone into pro wrestling (at least for unnamed tech CEO Larry Ellison) with his showdown with Apple.
Zuckerberg has a reason to be a little distorted. Facebook said its future results could be affected by the privacy changes in iOS 14. Zuckerberg argued that Apple’s changes are aimed at benefiting iMessage and harming small businesses.
Here is Zuckerberg’s comments in full:
WhatsApp, and the direction we’re headed with Messenger, are the best private social apps available. Today, many competitors make often misleading privacy claims. Now, Apple recently released so-called nutrition labels, which largely focused on the metadata collected by apps rather than the privacy and security of people’s actual messages. But iMessage stores unscheduled encrypted backups of your messages by default, unless you turn off iCloud. This gives Apple and governments the ability to access most people’s messages. So when it comes to what matters most, protecting people’s messages, I think WhatsApp is clearly superior. Now that I try to use these calls for results to discuss aspects of business strategy that I think are important to investors, I want to stress that we increasingly see Apple as one of our biggest competitors. . iMessage is a key part of their ecosystem. It comes pre-installed on every iPhone, and they prefer it with APIs and private permissions, which is why iMessage is the most used messaging service in the US And now we also see that apple companies depend on it. more and more people to gain shares in applications and services against us and other developers. Apple therefore has every interest in using its dominant position on the platform to interfere with the functioning of our applications and other applications, which they regularly do to prefer theirs. And this is impacting the growth of millions of businesses around the world, including with the upcoming changes to iOS 14, many small businesses will no longer be able to reach their customers with targeted ads. Now Apple can say they are doing this to help people, but the movements are clearly following their competitive interests. And I think that dynamic is important for people to understand because we and others are going to be facing this for the foreseeable future. Now our messaging services continue to grow, but the battle is uphill, and our services simply have to be much better than private social platforms to be successful.
Facebook COO Sheryl Sandberg noted that Facebook would find ways to amplify the stories about small businesses worried about Apple’s iOS changes.
Related:
Apple CEO Tim Cook didn’t address Facebook by name, but stuck to the company’s discourse on privacy. Cook said:
Tomorrow is International Privacy Day, and we continue to set new standards to protect users’ right to privacy, not just for our own products, but to be the pendulum that keeps things moving. the whole sector. More recently, we are rolling out new requirements in the App Store ecosystem that give users more knowledge and new tools to control how apps collect and share their personal data.
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