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Only with the registration of their marks that should be directly protected and protected by companies that have products called "Macedonia" or its producers
This marking is done by the Chamber of Commerce and Commerce. Thessaloniki industry in the same direction is the Association of Industries of Northern Greece, which yesterday invited companies to take the necessary measures.
"Absolutely necessary" characterizes the registration of trademarks under the name "Macedonia" or its derivatives by the Chamber of Commerce and Industry of Thessaloniki (TCCI), which today calls its companies members to rush to launch the required actions. In fact, the administration of the TCCC is aware that it is about to undertake an initiative to document the positions of the member societies of the House, which use the term "Macedonia" or its derivatives in their products without, however, more information will be provided as soon as the official announcements will be followed
The Administration of the Chamber of Commerce and Industry recommends that entrepreneurs of the House take all appropriate measures for the registration and protection of their marks in cooperation with their legal representatives in order to achieve the desired results
It invites its member companies to choose the appropriate system for the. registration and registration of marks (national, European, international) according to their needs and area of activity
It recalls that the protection of the national mark it provides protection on the Greek territory, the mark of the European Union to all Member States and the international – which presupposes the acquisition of the other two – and other countries
Communication points out that the name of a company and the name of its product are distinctive elements. If, over time and transactions, these items are related to consumer consciousness by a particular company, that business – and its product – is not completely unprotected but insufficiently protected: is granted to the beneficiary only in the
However, the protection under the provisions of unfair competition is weak and limited and presents particular difficulties because it should in any state of
In simple terms, it must be demonstrated that consumers have badociated this name with the activity of the recipient
.This protection is provided exclusively within the framework of the Greek regime. territory, while the registration of the distinctive sign (trade name or product name) as a trademark gives the holder full protection and an exclusive right of use against all. For this reason, companies are encouraged to rush to register trademarks named "Macedonia" and its derivatives
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