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Instagram on Facebook announced Monday the launch of a new feature on its mobile app that is an attempt to help users reduce excessive usage as well as help them track new user messages that They follow on the platform. A new "You are all caught" message will now appear in the feed to notify users that they have viewed all new messages imported in the last two days. In addition, Facebook has been spotted testing similar "disjunctive" features that could allow users to enable Do Not Disturb mode for predefined durations.
With the message "You're All Caught Up", Instagram aims to FOMO (Fear Of Missing Out) by preventing them from constantly scrolling on the Instagram platform in search of new content. Over the past months and years, the image and video sharing platform has drastically improved its algorithm and removed a chronological feed that has only been added to it. energy to this fire. The feature is available on the Android and iOS application.
Regarding the parent company Facebook, the task is more important. Since the Cambridge Analytica privacy scandal, users are wary of the social networking platform, some even planning to leave permanently. To prevent users from giving up on the platform, Facebook, as well as Instagram, would test the Do Not Disturb features that could allow users to repeat the application functions for a period of time. 30 minutes, 1 hour, 2 hours, 8 hours, a day, or until you turn it off manually. This feature has been spotted buried in the code, according to a TechCrunch report. Facebook is also supposed to test the possibility of disabling the sound and vibration settings for notifications on its application.
These developments come at a time when Apple and Google are incorporating mismatching techniques including usage statistics and repetition functions. Facebook and other social media applications are known to be the most used on mobile apps for many users, so an initiative by the giant Menlo Park stands as a welcome initiative.
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