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Apple must publish its results for the fourth quarter of its 2018 fiscal year at 1:30 pm. Pacific time today.
The quarter started on July 1, 2018 and continued until September 29, 2018, according to the accounting calendar of Apple's fiscal year.
On July 31, Apple provided the following forecasts for the quarter:
- revenues of $ 60 to $ 62 billion
- gross margin between 38 and 38.5%
- op. ex. from $ 7.95 billion to $ 8.05 billion
- other income and expenses of $ 300 million
- tax rate of about 15 percent before discrete items
According to Apple 's forecast, Apple will release its best fourth – quarter results in its history, in numerical terms. business, well above its record of 52.6 billion USD for 2017:
- 2014: 42.1 billion dollars
- 2015: $ 51.5 billion
- 2016: $ 46.9 billion
- 2017: $ 52.6 billion
- 2018: more than 60 billion dollars
Wall Street badysts predict that Apple will report a $ 61.5 billion business turnover to above the midpoint of its forecasts, and a profit per share of $ 2.78 according to the estimates established by Yahoo Finance.
Points to remember and what to look for
- iPhone unit sales of about 47.5 million euros, according to an estimate of FactSet. Apple began accepting the iPhone XS and iPhone XS Max pre-ordered on September 14, just over two weeks before the end of Apple's fourth quarter. Apple sold 46.7 million iPhones in the quarter corresponding to the previous fiscal year.
- Apple does not advertise iPhone sales on every model, but the average selling price of the iPhone should reveal whether customers are leaning towards more expensive iPhones, such as the iPhone XS Max. The iPhone ASP cost $ 617.99 in the quarter corresponding to the previous fiscal year.
- Sales of Mac units are expected to be boosted by the 2018 MacBook Pro models, released July 12, nearly two weeks into the quarter. Apple sold 3.72 million Macs in the last quarter, its lowest figure since the third quarter of 2010, due to seasonality and a largely obsolete lineup. Mac sales reached 5.39 million euros in the same quarter of the previous year.
- Orientations of Apple for its first quarter of the fiscal year 2019 which began on September 30 and includes the launch of the iPhone XR and new iPad Pro models, MacBook Air and Mac mini. Analysts expect a record business figure of $ 92.9 billion, based on 31 estimates averaged by Yahoo Finance.
- Continued growth of the Apple Services category including App Store, Apple Music, iCloud, iTunes, Apple Pay and AppleCare. Last quarter, Apple's services generated record sales of $ 9.5 billion. Apple said that it was still expected to double its service revenues for FY2016 by the year 2020.
- Continued growth of the Other Products category of Apple, including Apple Watch, Apple TV, HomePod, AirPod, Beats, iPod Touch and Accessories, Apple diversifying its revenues beyond the 39 ; iPhone.
Apple CEO Tim Cook and CFO Luca Maestri will discuss the company's results at a teleconference at 2:00 pm Pacific time today. MacRumors will approximate the call of one hour when it occurs live.
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