Amazon Prime Day vs. Black Friday: who has better deals?

Amazon's efforts to make Prime Day a full-fledged retail event have begun to gain momentum for almost four years now, but how does it compare to Black Friday? , the biggest shopping day of the year?

A two-day shopping comparison study of shopping over the past three years by BestBlackFriday.com shows that bargain hunters have had a lot of business to explore and predicts that this year will not be different . 19659002] Last year, 76% of Prime Day deals were better than Black Friday, according to the site. This compares to 77% of transactions in 2016 and 64% in 2015. This year, Amazon Prime Day starts at 12 o'clock. PT July 16th.

The hunt for bargains might be a little tougher this year, though. BestBlackFriday says it's expected that at least 70% of comparable prices will be better than Black Friday 2017.

It will probably be Sunday or Monday before we know exactly how much offers are good because it is at that time that Amazon will announce good deals. But the site has some tips for people who hope to save the most.

First and foremost, the best deals are not likely to be found late at night. Night trading from Monday 16th to Tuesday should end a bit. But Prime Day hours can be hot. Last year, for example, the best TV offerings were not broadcast until the last hours.

BestBlackFriday and other selling sites are likely to blog about the offers, letting people know how prices compare to usual selling prices. And if you want to take advantage of a particularly advantageous offer, it is best to do it on a laptop or desktop computer. These platforms tend to go faster, allowing you to better compare prices.

Of course, as with any Prime Day or Black Friday event, it's important to look beyond the savings and the article itself. A good deal is not very good if it's for something you probably would not have bought in the first place, but it's sometimes hard to remember when you see a saving 70%.