Amazon vs. Walmart: Rumble in the Indian Retail

We can expect a status quo in the short term, as Walmart eliminates regulatory hurdles, but soon enough, both will use their strengths and penetrate the territories of others. While Amazon is strengthening fashion and clothing where Flipkart has an edge, the latter with Walmart could consider new areas such as food, which Amazon started in India in February. Devangshu Dutta, managing director of Third Eyesight, said: "Customers will see a more in-depth product line and platform focus to attract new users.

Of nearly 500 million Internet users, less than 20% have bought online, while less than 10% are regular buyers. This user base will expand to 200 million by 2020. And there will be new categories.

"E-commerce has developed with mobile and low value-added categories, such as mobile accessories.Today, with the maturation of platforms, the focus is more fashion, grocery, home and furniture – demanding categories that require a consistent customer experience, "says Sreedhar Prasad, Partner and Head of E-Commerce and Internet Business at KPMG. pure e-commerce game, while Walmart is the grandfather of retail.

Harminder Sahni, founder of Wazir Advisors, says, "Once all regulatory approvals have been obtained, Walmart will have its own staff under Flipkart's direction. Both have deep experience in technology and retail. Walmart understands the space very well. Of course, both will make it harder for the smaller players. "

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