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If a unicorn fells in a Tesla, should we pay?
This is the issue at the heart of a dispute between Tesla CEO Elon Musk and a Colorado artist who claims that Tesla is appropriate and has not paid for a foolish image. unicorn that he created on a mug, according to a new report.
The 61-year-old potter had been excited last year when Musk tweeted a photo of his work, saying it was perhaps his "favorite cup," the Guardian reported Wednesday.
The admiration of Tesla's CEO is not really surprising, as he manufactures electricity from electric cars and transmitter Tom Edwards.
But then Edwards saw that Musk had tweeted a copy of the mythical caricature creature for apparent business purposes, using it to promote a feature allowing people to draw on the touch screen of a Tesla car , according to The Guardian.
The artist discovered that the image version of the Palo Alto firm appeared in Tesla's operating system as a small icon, and had been used in a Christmas card of 39; company, reports the newspaper.
"It's part of their brand now," Edwards told The Guardian.
"I love the fact that it's in cars, but I just want them to do what's right and that they pay me adequately for it." Elon Musk can be a hero to defend the rights of artists. "
Musk instead defended the right of his company to use the image.
"In fact was the drawing of a unicorn of someone else on the hidden Tesla notebook application and we did not gain any financial benefit," Musk tweeted Tuesday.
"I asked my team to use an example of diff in the future.It can ask for money if it wants it, but it's a If anything, this attention has increased its cup sales. "
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