Google must buy every American a Google Home if they want to win Amazon Echo, said analyst

There is no doubt that Amazon Echo and Google Home are the two most popular smart speakers on the market at the time current and that they are embarking on the largest number (millions) of American households. Well, the competition is not about which speaker offers better sound quality or whether you choose to set a timer. At the moment, everything boils down to a specific point – the conversational IA badistant. Like, smart digital badistants are becoming more and more trustworthy and effective; technology giants will now have to find one that people like to talk about while asking for music, web-based research, or, in the future, helping home-based services

. as the two tech giants are trying to push themselves off the racetracks and that's when Google sees Amazon Echo devices coming out of the YouTube platform and Amazon starting Google's smart devices Nest from its website e-commerce online. [19659004] However, we can not deny the fact that Amazon is still leading the market and that Google always comes in second place. That's why badyst Brian Nowak of Morgan Stanley told MarketWatch that Google's parent company, Alphabet, should purchase a $ 49 Home Mini Smart Speaker at every US home. At a cost of $ 3.3 billion, this law would help the technology giant compete with Amazon and earn five times more profits in retail search earnings.

According to Nowak, this drastic action could be a key decision, Amazon threatening Google's search market share. Although it may seem far-fetched; it's not actually crazy at all. Apparently, according to Morgan Stanley's predictions, the voice buying market will be worth $ 44 billion by the end of 2022 and most US homes will have a smart speaker.

Now, in terms of services, Amazon has the empire of e-commerce, while the largest US retailers, including Costco, Target and Home Depot, work with Google Assistant voice shopping

. The game of Amazon's pharmaceutical drugs is also on track, since they recently acquired PillPack, a company that delivers pharmaceutical drugs.

While Nowak worries about Google's market share in the United States, his fate may differ in other countries. According to a report by Strategy Analytics, while Amazon held 81% of the global market share of smart speakers, Google held 12% in the first quarter of 2017. However, Amazon's market share fell 43% in the first quarter of 2018, while Google climbed to 26%.