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In order to survive the increase In recent years, Samsung has deployed high-end features of its S-series smartphones and Note series on lower-tier phones. The move has actually seen Samsung gain more market share in India. With these results, the South Korean electronics giant plans to introduce a triple-lens camera and a fingerprint sensor into the screen of its Series A device ( 2019) "even before the full adoption of its flagship devices".
According to an article in the Korean magazine The Investor, the company's global hardware development team, responsible for the development of low-end phones, has begun research to introduce flagship features in its Galaxy series A. One of the features to study is a triple-lens "super wide angle" camera that claims to greatly enhance landscape photography. The other feature is a fingerprint scanner on the screen. It is widely reported that the next Galaxy S10 could feature an ultrasound scanner – a technology on which Samsung would have worked for a long time. Future Galaxy A serial phones should have a less advanced optical scanner.
The report also said that Samsung is likely to renew its budget phone call amidst the lukewarm sales of its flagship phones. "Since the Galaxy Note 7 fiasco, Samsung has been cautious about adopting new technologies or parts from new suppliers, but it seems to be changing its strategic focus to further strengthen the competitiveness of its phones. The source told the press agency that the company had also decided to use more parts manufactured in China to obtain advantageous prices.
The Samsung Galaxy A6 + with Infinity Display Design
In May, Samsung launched four new smartphones, including A6 and A6 +. The devices come with the company's Infinity Display design, which is supposed to offer 15 percent more display space without increasing the overall size of the device. The phones come with a welcome button on the screen, while the fingerprint sensor is located on the back of the device. The new A Series features a metal unibody design with the Samsung Super AMOLED display. The company has also introduced a new video chat feature that allows users to chat via a chat window and a transparent keyboard, while a video is being run.
According to market research firm Counterpoint Research, Samsung has regained first place to ship the maximum number of smartphones capturing 29% of the total Indian market share in the second quarter of 2018. Xiaomi – which has surpbaded its South Korean counterpoint The fourth quarter of 2017 and the first quarter of 2018 ranked second with a market share of 28%. Samsung regained the leading position after falling back to Xiaomi two quarters ago. Samsung's success during the quarter can be attributed to its refreshed J series, as it launched the largest number of models compared to any brand across multiple price points during the quarter.
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