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Bali – Minister of Tourism Arief Yahya is represented by I Gde Pitana, Tourism Marketing Development Assistant, at the opening of Bali & Beyond Travel Fair (BBTF) 2018 at Garuda Wisnu Kencana Cultural Park, Badung, Bali, Wednesday night (27/7).
Gebyar Indonesia tourism exhibition event is marked by the explosion of colorful fireworks illuminate the football field area. About a thousand participants followed the ceremonial activities that began at 17: 00-22: 30.
BBTF is initiated and organized by the Association of Indonesian Towers and Travel Agencies (ASITA) Bali has been ongoing every year, until now has been held sebanya times.
Known as the first international tourism and travel exhibition in Indonesia and with the support of the Ministry of Tourism since the first year, BBTF brings together sellers and buyers in a forum every year.
BBTF 2018 will take place at the Bali Nusa Dua Convention Center (BNDCC) from June 26th to 30th. This location in the area near the beach, surrounded by many five-star hotels and resorts are all within walking distance.
"We chose the theme of color exploration of Indonesia this year because we believe in the potential of Indonesia where Bali serves as a market," said I Ketut Ardana, president of BBTF .
He explained that this year, BBTF has 320 buyers from 41 countries and 68 commercial buyers made up of 63 national buyers presented by Garuda Indonesia and 5 commercial buyers, ie about 241 sellers from 3 new countries that will participate.
At the opening ceremony of BBTF, Pitana said the government was targeting 4 tourist destinations: Lake Toba, Borobudur, Mandalika and Labuan Bajo to accommodate new trends in nomadic tourism, ecotourism and development of 10 new Bali tourist destinations.
This year, Pitana said, the ministry has three main goals: digital tourism, the development of village tourism programs and the creation of better access to air travel.
In 2019, the Ministry of Tourism set targets to bring Indonesia into the top 30 countries in the world (up 12 ranks) among the 141 countries in the Travel and Tourism Competitiveness Index (TTCI) of the World Economic Forum.
"By getting a position above the 30th rank, we will receive global recognition as a major destination in the world.Tourism is intended to be the backbone of the Indonesian economy" said Pitana.
Of course, this is not an easy job. "Our biggest challenge is to build a harmonious synergy between all entities, local governments and all sectors, thus creating the concept of" Indonesia joining, "said Indonesian Tourism Minister Arief Yahya at a other occasion.
"Weak links need to be addressed and resolved quickly, taking into account the Penta-helix model (based on five stakeholders – businesses, public administration, local people, knowledge and capital)."
He added that the success of Bali & Beyond Travel Fair since its launch was a synergy of Penta-helix. "This motivates us even more to fully support BBTF, with an outstanding track record and has proven its performance as Indonesia's leading travel exhibition," said Arief.
Source: BeritaSatu.com
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