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Bisnis.com, JAKARTA – The government continues to stimulate the creative economic performance of the culinary sub-sector through a number of capitalization and marketing programs
. Priorities for investment programs in Bekraf
Some capital initiatives are undertaken such as Government Incentive Support (BIP) with a total fund of Rp 6 billion.
In addition, through the Food Startup Indonesia (FSI) held since 2016, Fadjar (19459013) issue of Food Startup Indonesia has channeled an investment of about 25 billion Rp from various investors to seven venture capital start-ups, Angel investors, and businesses, "he said last weekend.
For the investment target of FSI 2018, Fadjar says that it is very cyclical because Bekraf only makes it easier. The agreement between startup and investors depends on the convenience of both parties until there is finally an agreement or a capital injection.
However, Bekraf continues, he says, to organize a culinary start-up likely to attract investors. added that it is expected that culinary entrepreneurs can expand their business so that it can increase the contribution of the culinary sub-sector to the GDP of the creative economy
As is known, the culinary sub-sector recorded the largest contribution. Data from the Creative Economy Agency (Bekraf) noted that the contribution of the culinary sub-sector to the GDP of the creative economy reached 41.40% in 2016 with a figure of 39.4%. business of 382 billion rupees. .
The holding of an international sports event of the Asian Games in August is also expected to boost the country's creative economic sector, including culinary.
Sappe Mangiring, Director of Marketing Marketing Assistant Marketing Bekraf, says that he continues to coordinate with Indonesia's 2018 Asian Games Committee (Inasgoc) to promote the culinary and fashion subsector to foreign delegates.
"For culinary, we plan to introduce soto and coffee, places are planned in Jakarta but still in conversation". held an exhibition called Kreatifood to open the culinary market access business. According to Sappe, the participants are former students of the FSI program which counted hundreds of culinary actors
. The synergy of the program, he said, will allow the culinary companies involved in the FSI program to establish themselves at home and abroad. downstream in search of market access for products to reach consumers, "he said.
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