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TRIBUNKALTIM.CO, SAMARINDA – Honda motorcycle sales in Samarinda jumped 35% just weeks before Idul Fitri's holiday. As in previous years, sales of motor vehicles, including motorcycles before Lebaran, have always increased.
"Towards Idul Fitri, the public interest in buying motorcycles increases." Honda is still the primary choice for the people of Samarinda and its environs, "said Samarinda Lukas Ferinata, chief of the office. of Astra Motor, in Samarinda, Friday, June 8th.
Astra Motor is the leading dealer of Honda motorcycles in Samarinda and the surrounding area. Astra Motor has been operating since July 2017 in Samarinda to meet demand for the sale of Honda motorcycles in six regions: Samarinda, Kutai Kartanegara, Kutai Timur, Kutai Barat, Bontang and Malinau.
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Luke mentions, the largest sales increase occurred in mid-May 2018. Previously, Honda sales were lax due to delivery issues. However, now the high demand can be satisfied. In fact, the increase is well above Honda sales nationwide which have only increased about 20%.
It is said, the average sales of Honda motorcycles around 3500 units per month. According to him, the public interest of Samarinda for Honda motorcycles because it has long been known as a quality motorcycle, the engine is stubborn, fuel efficient, and excellent after-sales service.
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According to him, sales will continue to increase with the improvement of the economy in Samarinda. Especially with the opening of the new airport, Aji Prince Tumenggung Pranoto International Airport (APT Pranoto) last May.
Currently, new direct flights from Surabaya and Makbadar. Fortunately, direct flights can be opened from Jakarta to Samarinda. As the provincial capital continues to grow, Samarinda should have a representative airport for a long time
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Lukas remains optimistic, with Economic improvements in East Kalimantan, Honda can continue to dominate the sale of motorcycles in the capital of East Kalimantan and surrounding areas. In fact, can reach a market share greater than 70 percent in Samarinda. Just like the national Honda market share that has currently penetrated 74.76%. (*)
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