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Comic-Con may seem like it's less about comics every year, but does anyone predict that it would turn into an auto show? Carmaker Hyundai today unveiled a new vehicle on Marvel's booth: the Kona Iron Man Edition, a special version of the "inspired by" super-hero Iron Man. The vehicle, according to a press release, "features both exterior and interior design elements that closely resemble and give a wink to the dynamic Iron Man suit." For example, blue traffic lights. You know, like Iron Man.
"Hyundai's continued collaboration with Marvel is a good way for us to be part of what interests people and to engage with pbadionate fans," said Hyundai, vice president of marketing. ] Minsoo Kim . "Our relationship goes far beyond just product placement, as we aim to create personalized experiences that resonate with the Marvel audience.The Kona Iron Man Edition is a perfect example of fusing our two worlds into one special vehicle that , we hope, will excite fans of both brands all over the world. "
Hyundai must understand that if Marvel fans are willing to pay five dollars for a single comic number that contains 1 / 5th from a complete story, surely they will be willing to pay tens of thousands of dollars for a car shaped Iron Man.
"Hyundai is pleased to be working with Marvel on the Iron Man edition of Kona; it's really the perfect mash up," said Hyundai's director of marketing Dean Evans "The first time we saw the Kona, we knew that its unique and robust design was strangely similar to the Iron Man suit. There is also a beautiful synergy between the fun and adventurous nature of Kona and the cheerful and daring character of Iron Man / Tony Stark. The result is a remarkable special edition that, we are sure, will please both Marvel fans and SUV enthusiasts. "
Synergy with Iron Man is certainly one of the features we are looking for in a car.If the government adopts the Superhuman Registration Act, will the car try to force you to commit the murder? of Captain America?
"Seeing this car animate is like fulfilling wishes for many of us," said Marvel SVP Global Partnerships Mindy Hamilton "When you read comics, you dream to see this technology and these inventions come true, we hope everyone will have as much fun jumping into this one-of-a-kind vehicle as it would put the armor of Iron Man! "
They're pretty much the same thing!
This is the first time Marvel has been badociated with Hyundai. The Hyuandai Veloster was introduced in Ant-Man and the Wasp in theaters now. The Kona Iron Man Edition will have a limited global production, with the first units available early 2019. You can find out more on the car's website. Here is some additional information:
On the outside, the Kona Iron Man Edition has a unique light signature, including a custom daytime fire shape that looks a lot like the mask and shape of the Iron Man suit's eyes. This shape is instantly recognizable and is one of the main design inspirations for Kona.
In addition to the front fascia design and unique light signature, other Stark frills include an Iron Man mask motif on the roof, a unique V-shaped hood trim, Iron Man mask shield to keep Front mud, Stark Industries front and rear door trim, Iron Man engraved headlights, 18-inch alloy wheels with Iron Man trims, Iron Man engraving for D-pillars, and a dark chrome grille. The exterior color is an exclusive Iron Man red with a matte gray.
Inside, Tony Stark's signature adorns the dashboard next to a unique Iron Man gear lever knob, a Head & Up Special display and from a central console with Iron Man graphics.
(Last updated July 19, 2018 10:31 pm )
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