Amazon Prime Day 2018: it starts on July 16th

Amazon Prime Day 2018 is official. The e-commerce giant has finally announced its most anticipated promotional initiative of the year, during which hundreds of thousands of discounted products will be offered exclusively to all members of the Amazon Prime program. The 2018 edition of Amazon Prime Day will begin at noon on July 16 and end at midnight on July 17. In total, therefore, a full 36 hour rebate on products such as TVs, smart home solutions, kitchenware, groceries, toys, fashion, furniture, appliances and more. The 2017 edition of Amazon Prime Day lasted "only" 30 hours and this means that this year, the e-commerce giant has decided to make things even bigger.

Necessary condition to participate in the Amazon Prime Day 2018 must be enrolled in the Amazon Prime subscription program that offers 36 euros per year for access to a range of value-added services such as fast deliveries, use of the Amazon Video streaming service, access to Twitch Prime and much more. However, even non-members can participate. Amazon, as usual, offers the first month of subscription to Amazon Prime for free . Thus, all those who are not currently enrolled in the program can do so to participate in the promotional initiative and withdraw immediately without paying a penalty.

Amazon has already started warming the engines for July 16 . A series of discounts will be available from today. For example, we mention a 20% discount on a selection of Amazon Basic products such as the € 14.99 Bluetooth speaker. The e-commerce giant goes up to 54% of reconditioned Amazon devices such as the Tablet Fire 7 to 64.99 euros

New this year will be the new exclusive items from hundreds of known and emerging brands around the world , which will offer special edition content and products available only to primary customers and for a limited period of time. Preferred customers will be the first to buy, taste, listen and have fun with early access to News Prime Day which will be at the top of everyone's wish list. Amazon, this year, will offer even more to Prime customers, with events taking place in some of the world's major cities.