Sales, shopping in stores beats the Net. It focuses on quality and made in Italy

Perugia, July 8, 2018 – Shopping in the name of quality, not to mention the convenience. This is the categorical imperative of balances 2018 which started yesterday with cautious and cautious optimism on the part of operators. Indeed, while Umbria still has to deal with the crisis that is not completely ignored, on the other side, there is also the competition of electronic commerce, which eliminates a fertile ground for traditional sales. But companies that innovate and do not give up quality, in these days of discounts that will last until September 4, can still count on respectable business figures. Simone Merlini, owner of two accessory stores in the center, is convinced of this and boasts a centuries-old tradition. "The sales – explains the entrepreneur – started very well, the consumers are very curious and particularly attentive, they check the basic prices with the reduced prices, check the equipment, look for original and quality products. absolutely want the Made in Italy and the "real leather" ".

That the craft must follow the contemporaneity, without losing sight of the excellence, is also convinced by the president of Federmoda Confcommercio Carlo Petrini "Today, says Petrini, more and more companies in the sector are successfully combining physical sales and e-commerce, which innovate without giving up the greatest value, or the direct and fiduciary relationship with the customer. "According to estimates Confcommercio each family will spend on average for the purchase of clothing items and shoes a little me ns of 230 euros, for a total value of about 3.5 billion euros. Petrini points out that even today, sales represent a big breath of fresh air for everyone, "because they are an important business opportunity for businesses and consumers. unlike what happened in the past, today those who buy have seasonal products available and a wide range of choices. "No" therefore – adds Petrini – to the liberalization of sales. even against these now widespread pre-sale or private sale actions, which are placed outside the legislation and regional law on promotional sales, which in Umbria, so abnormal compared to many other Italian regions are liberalized, generating a real jungle of offers close to sales ".

And the consumers how are they oriented? Simona Ventura (not the showgirl, but a beautiful girl met in Corso Vannucci, who has the same name as the artist, ndl) admits to having made excellent purchases. Even Simona Tambone has not missed the first day of discounts: "They are doing great business – he says – and shopping is among the" sports "favorite for us women." Turn in person among the shelves in search of offers, even if today you can buy from home in one click, so it is always a clbadic. The tradition of sales, according to estimates Confcommercio, beats by far the online.