Unilever launches Hakathon in three cities to innovate



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  Unilever launches a Hakathon in three cities to innovate

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Unilever

216 young people, between undergraduate and graduate students, are expected to try at the Unilever Hackathon ] " Can you imagine the future? ", a 24-hour challenge that will see 36 teams compete on three challenges, for the first time in Italy, in three different Italian cities connected to each other. Unilever, which has major brands in its portfolio, including Dove, Sunsilk, Knorr, Algida, Magnum, Lipton, Mentadent, Svelto and Coccolino, has opened applications to participate in the initiative, which aims for record participation which will take place simultaneously in Milan, Rome and Naples on September 27 and 28, beginning of the digital revolution of the company

The digital hackathon, which promotes a hyper acceleration of the generation of ideas and projects innovative, stems from Unilever's choice to promote sustainable growth in our country through a change that can not ignore young people, thanks especially to their creativity and the ease with which they relate to the digital universe .

"We are proud to launch the first Hackathon in Italy in three cities connected to each other, involving young talents and their ideas to contribute to the sustainable growth of our country" – States Gianfra nco Chimirri ] Director HR & Comms Unilever Italia – "With this initiative, Unilever Italia wants to lead the digital revolution to innovate and, at the same time, innovate the way of doing business with a sustainable approach through the indispensable contribution of [19659007] Unilever launches a Hakathon in three cities to innovate ” clbad=”article-content__cover-image responsive-image” data-mediasize-name=”540×240″/>

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Unilever

Participants will gather new ideas for business activities by developing three plans: one to enhance the experience Unilever brand consumer through artificial intelligence and augmented reality, one to influence marketing on specific brands and a third p e-commerce project going beyond the most used models today.

The selections will continue until September 18th. The profiles that will be chosen for the Hackathon will meet a series of requirements: being close to graduation or having reached it in the last 24 months, having a good knowledge of the subject. English and the ability to create innovative solutions and work in teams. , curiosity, resilience, ability to anticipate trends and open-mindedness to digital challenges

The Hackathon is organized by Unilever Italia, which will also offer international training activities, among awards, and will take place in three places that represent as many innovation hubs: the Accenture Customer Innovation network in Milan, Luiss Enlabs in Rome and the 012 Factory in Naples. The initiative will be followed by the president of Unilever Italia Fulvio Guarneri who during the challenge will move to the three cities to meet young people, the protagonists of the digital revolution for a sustainable future.

subscribe to the following links: Milan – Rome – Naples

The challenge can be followed on the official social pages of Unilever Italia: Facebook: @UnileverCareersItalia; Instagram: @unilevercareersita; Twitter @UnileverItalia .

If you have corrections, suggestions or comments write to [email protected]

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