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This Thursday at 4 pm, Jeff Bezos will make an announcement about his space company, Blue Origin. The image on the invitation sent to the press, a view of Earth seen from the Moon, suggests that the founder of the Amazon unveils itself & nbsp; Blue Origin's plans to send robotic and human missions to the lunar surface, possibly with a contract with NASA.
If that is the case, he will not be alone. Lockheed Martin, an aerospace entrepreneur, has already unveiled his lunar plans in partnership with NASA. And Elon Musk SpaceX has a plan for a lunar flyover mission, while NASA Administrator Jim Bridenstein suggested to a Senate committee in March that the agency was ready to use heavy commercial rockets to his lunar crew missions. The SpaceX Falcon Heavy could serve such a mission.
Recent years have seen a growing interest in returning to the moon. The Trump administration has announced that it wants NASA to return humans to the moon by 2024 and the agency has also announced plans toMoon door"- a space station in orbit around the Moon that would be developed in collaboration with several space agencies. & nbsp; This space station provides commercial companies the opportunity to develop lunar capabilities to provide support to gateway missions.
Lockheed Martin has a long history of NASA and lunar exploration – he was one of the contractors of the Apollo missions. But billionaires Musk, who heads Tesla as well as SpaceX, and Bezos represent the booming commercial space industry. The paths taken by the two men to reach this point could not be very different.
The common point of both companies is that both are largely products of the vision of their founders. Jeff Bezos founded Blue Origin in 2000, just three years after Amazon's IPO. Two years later, after the sale of PayPal, Musk founded SpaceX with his personal fortune.
It is from there, however, that the paths of the companies have diverged. Over the next 15 years, Blue Origin has barely made noise, apart from controversy: Bezos bought a piece of land in Texas to serve as a testing ground for the company in the early 2000s, and a few small ads about important milestones in agreements with NASA. for about $ 25.7 million in funding for space development. Bezos remains the sole owner of Blue Origin and Forbes estimates that the richest man in the world has injected more than $ 1.5 billion of his personal fortune into the business, financed by the sale of Amazon shares.
SpaceX, meanwhile, was anything but silent. The company began making noise in December 2003, launching its first rocket, the Falcon One, from the company's headquarters in Hawthorne, California, Washington, DC to unveil it at the National Mall for a guest group of members Congress, NASA. and FAA officials. Musk regularly promotes society and its plans for the future, his eyes firmly on his personal vision that SpaceX should be at the forefront of the human being, which will become a multiplanetary civilization.
Musk has also been more aggressive in obtaining venture financing and government contracts in order to support his company. Although he still retains a majority stake (Forbes SpaceX has also raised more than $ 2.5 billion in venture financing, grants and debt, with a current valuation of more than $ 31.5 billion, according to Pitchbook. Recent SEC filings show that its goal is to raise an additional $ 500 million in capital this year.
Over the last decade, SpaceX has been able to stay in the public eye, even bringing the Silicon Valley philosophy of moving quickly and willingly to the traditionally more conservative aerospace industry.
"SpaceX is trying new things, innovating fast, revolutionizing things," said Chad Anderson, founder of Space Angels, a venture capital firm specializing in the space industry. & nbsp; "They test quite often and we have seen failures. We saw rocket explosions – they even put up a rocket coil exploding as they tried to put them down. It is a pride for them to want to try new things and they really captivate the imagination of the public. "
Blue Origin, on the other hand, rarely makes important announcements about future projects unless it is unavoidable because of government contracts or for other reasons, preferring to concentrate its press efforts on what has been accomplished. "Bezos proudly proclaims whenever he makes a big announcement, he likes to talk about what he's done," Anderson said. A rare exception for this is his plans for the moon. Blue Moon, its robotized cargo delivery truck, was first announced in 2017, and last summer the company revealed that it had a five-year plan to travel to the moon.
While SpaceX has adopted a high-level vision of its risky iterative innovation strategy, the development of Blue Origin is almost exactly the opposite. The motto of the company is Gradatim Ferociter, a Latin phrase meaning step by step, ferociously. In interviews, Bezos cited the old military maxim that "slow is smooth and smooth is fast", and whenever one of its salvageable rockets has a successful launch and landing, a turtle is painted on his side, a nod to morality "slowly but surely, one succeeds."
Despite Bezos' faith in a slower and perfectionist approach to development, it is undeniable that SpaceX has been more successful, at least so far. Although Blue Origin has made 11 successful launches so far, it has not yet sent a spacecraft into orbit, but retains its suborbital launches, like the Mercury spacecraft that inspires its current system.
SpaceX has had more than 70 commercial launches in orbit, which include not only the launching of satellites but also 15 deliveries of goods to the International Space Station. It was the first company to deliver a cargo to the station. It also saw two successful launches of its Falcon Heavy rocket, currently the most powerful of its kind in commercial production.
This experience also had a cost for the company. There have been several launch failures, some of which have resulted in the loss of customer payloads, and more recently, a rocket test on the spacecraft that it is in the process of developing to transport astronauts to the space station resulted in the destruction of this craft – and also likely delayed the program of sending astronauts to the station until 2020. The first mission of the company was originally planned for 2017.
In this millionaire race to the Moon, Bezos and Musk have become Turtle and Hare respectively. But it will probably not be until at least half of the 2020s that we will learn which approach will win.
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This Thursday at 4 pm, Jeff Bezos will make an announcement about his space company, Blue Origin. The image on the invitation sent to the press, a view of the Earth seen from the Moon, suggests that the founder of the Amazon unveils Blue Origin's plans to send human missions and robotic on the lunar surface, possibly with a contract from NASA.
If that is the case, he will not be alone. Lockheed Martin, an aerospace entrepreneur, has already unveiled his lunar plans in partnership with NASA. And Elon Musk SpaceX has a plan for a lunar flyover mission, while NASA Administrator Jim Bridenstein suggested to a Senate committee in March that the agency was ready to use heavy commercial rockets to his lunar crew missions. The SpaceX Falcon Heavy could serve such a mission.
Recent years have seen a growing interest in returning to the moon. The Trump administration has announced that it wants NASA to return humans to the moon by 2024. The agency also announced plans to create a "Moon Bridge", a space station orbiting the moon, which would be developed in collaboration with many space agencies. This space station provides commercial companies the opportunity to develop lunar capabilities to provide support to gateway missions.
Lockheed Martin has a long history of NASA and lunar exploration – he was one of the contractors of the Apollo missions. But billionaires Musk, who heads Tesla as well as SpaceX, and Bezos represent the booming commercial space industry. The paths taken by the two men to reach this point could not be very different.
The common point of both companies is that both are largely products of the vision of their founders. Jeff Bezos founded Blue Origin in 2000, just three years after Amazon's IPO. Two years later, after the sale of PayPal, Musk founded SpaceX with his personal fortune.
It is from there, however, that the paths of the companies have diverged. Over the next 15 years, Blue Origin has barely made noise, apart from controversy: Bezos bought a piece of land in Texas to serve as a testing ground for the company in the early 2000s, and a few small ads about important milestones in agreements with NASA. for about $ 25.7 million in funding for space development. Bezos remains the sole owner of Blue Origin and Forbes estimates that the richest man in the world has injected more than $ 1.5 billion of his personal fortune into the business, financed by the sale of Amazon shares.
SpaceX, meanwhile, was anything but silent. The company began making noise in December 2003, launching its first rocket, the Falcon One, from the company's headquarters in Hawthorne, California, Washington, DC to unveil it at the National Mall for a guest group of members Congress, NASA. and FAA officials. Musk regularly promotes society and its plans for the future, his eyes firmly on his personal vision that SpaceX should be at the forefront of the human being, which will become a multiplanetary civilization.
Musk has also been more aggressive in obtaining venture financing and government contracts in order to support his company. Although he still retains a majority stake (Forbes SpaceX has also raised more than $ 2.5 billion in venture financing, grants and debt, with a current valuation of more than $ 31.5 billion, according to Pitchbook. Recent SEC filings show that its goal is to raise an additional $ 500 million in capital this year.
Over the last decade, SpaceX has been able to stay in the public eye, even bringing the Silicon Valley philosophy of moving quickly and willingly to the traditionally more conservative aerospace industry.
"SpaceX is trying new things, innovating fast, revolutionizing things," said Chad Anderson, founder of Space Angels, a venture capital firm specializing in the space industry. "They're testing a bit, and we've seen some failures, we've seen rocket explosions – they've even put up a rocket shell exploding as they're trying to put them in. It's a pride for them to want to try new things and they really captivate the public imagination. "
Blue Origin, on the other hand, rarely makes important announcements about future projects unless it is unavoidable because of government contracts or for other reasons, preferring to concentrate its press efforts on what has been accomplished. "Bezos proudly proclaims whenever he makes a big announcement, he likes to talk about what he's done," Anderson said. A rare exception for this is his plans for the moon. Blue Moon, its robotized cargo delivery truck, was first announced in 2017, and last summer the company revealed that it had a five-year plan to travel to the moon.
While SpaceX has adopted a high-level vision of its risky iterative innovation strategy, the development of Blue Origin is almost exactly the opposite. The motto of the company is Gradatim Ferociter, a Latin phrase meaning step by step, ferociously. In interviews, Bezos cited the old military maxim that "slow is smooth and smooth is fast", and whenever one of its salvageable rockets has a successful launch and landing, a turtle is painted on his side, a nod to morality "slowly but surely, one succeeds."
Despite Bezos' faith in a slower and perfectionist approach to development, it is undeniable that SpaceX has been more successful, at least so far. Although Blue Origin has made 11 successful launches so far, it has not yet sent a spacecraft into orbit, but retains its suborbital launches, like the Mercury spacecraft that inspires its current system.
SpaceX has had more than 70 commercial launches in orbit, which include not only the launching of satellites but also 15 deliveries of goods to the International Space Station. It was the first company to deliver a cargo to the station. It also saw two successful launches of its Falcon Heavy rocket, currently the most powerful of its kind in commercial production.
This experience also had a cost for the company. There have been several launch failures, some of which have resulted in the loss of customer payloads, and more recently, a rocket test on the spacecraft that it is in the process of developing to transport astronauts to the space station resulted in the destruction of this craft – and also likely delayed the program of sending astronauts to the station until 2020. The first mission of the company was originally planned for 2017.
In this millionaire race to the Moon, Bezos and Musk have become Turtle and Hare respectively. But it will probably not be until at least half of the 2020s that we will learn which approach will win.