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Universal Music Group announced today the expansion of its operations in West Africa with the launch of Universal Music Nigeria. This new strategic division will operate from a new office in Lagos under the direction of Ezegozie Eze Jr., who has been appointed General Manager of Universal Music Nigeria.
According to the announcement, Eze and his team will support artists from Nigeria, Ghana and The Gambia across the continent and beyond, using Universal Music Group's global networks for a discovery, a marketing, promotion and distribution. Eze has previously held positions at Channel O Television at Empire Mates Entertainment (Banky W & WizKid) and was the founder of Pan-African creative companies Republic 54, Alore Group and Duma Collective. It will report to Sipho Dlamini, MD, Universal Music South Africa and Sub-Saharan Africa
The label has signed a series of Nigerian artists including WurlD, Odunsi (the motor), Tay Iwar and Ghanaian artists. Cina Soul and Stonebwoy. In addition, the label has recently signed agreements with the famous singer and songwriter Banku Mr Eazi for pan-African releases, co-signed the Nigerian artist Tekno in collaboration with Island Records UK and the Tanzanian singer and songwriter Vanessa Mdee in collaboration with AfroForce1 Records / Universal Music Central Europe / Universal Music South Africa.
In relationship
In making the announcement, Dlamini said, "In recent years, there has been an increase in the visibility of Nigerian and Ghanaian music and its influence on contemporary music in the world." Eze and his The team is uniquely placed to support, support and help develop the region's artists and musicians, while creating opportunities for new talent in the region to reach the widest possible audience. "
Eze commented:" I'm thrilled Official launch of the Nigerian division of Universal Music at such an exciting time for African music around the world The biggest music company in the world that opens an office in the region is a great mark of confidence in our local musical talents.The signatures we have already made show our ambition to help our artists reach the widest audience in the world and we look forward to working in close collaboration with our partners UMG label around the world to make it happen. "
This new division will work in partnership with existing UMG operations across the continent, including Ivory Coast, Morocco, and major markets across English-speaking Africa." Universal Music Group operates two Successful live music companies in Africa, which will also have divisions within Universal Music Nigeria.
The new company is also developing plans to open a recording studio in Lagos. It will become the second studio in Africa. UMG entirely designed in Africa, next to the existing facility in Johannesburg, South Africa.
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