Samsung vs. Xiaomi, No. 1 in the smartphone market

Samsung Electronics surpbaded Xiao Mei, the # 1 smartphone maker in the second quarter of last quarter, and is back in the lead.

According to Counterpoint Research, an institute of market research, Samsung Electronics has announced that it has signed a contract with the Indian market for 29% market share. This is an increase of 5% p YoY.

Second place Shiaomi increased its market share from 12% p YoY to 28%, while Samsung Electronics was the second largest shareholder in the first quarter of last year I missed the top mercury. The market share gap with Samsung Electronics is only 1% p. The gap between Samsung Electronics and XiaoMi is reduced by 2% p at 4T08 and 6% p at 1Q09 as of 2T09

] Samsung Electronics Galaxy J6

Counterpoint badyzed that the Samsung Galaxy J6 and J2 series were stronger and Samsung Galaxy J4 was first in the low price category. Samsung Electronics has released more than 10 models, including Galaxy A and Galaxy J, the price of which is very high this year in India, with the highest sales volume of the Galaxy J. series.

Karn Chauhan, researcher at Samsung Electronics, said: "The Samsung Galaxy J6 and the Galaxy J8 have sold more than 2 million units in May and July, respectively." In the second quarter, we launched a variety of new products by launching a variety of products at various prices, by launching a variety of features such as dual camera, face unlock and infinite display to attract consumers. "We had to get out of first place by pushing Xiaomi into the bay."

According to market research Cbadis, Xiaomi and Samsung Electronics accounted for 30.4% and 30.2% respectively in the second quarter, and Xiaomi ranked first with a difference of 0.2% P

In the second half of the year, Samsung Electronics and Xiao Mei No. 1 fight should become even more intense. 19659002]

Xiaomi announced on the 24th that the cheap smartphone 'A2 & # 39; released in Spain will be launched in India on the 8th of next month.

India smartphone market share by company in Q2 (Source: Counterpoint Research)

Manufacturers took over. In the second quarter, Bibo, Oppo and Honore (Huawei) accounted for 12%, 10% and 3% of market share, respectively.

Vivo and Oppo also launch a series of new exclusive online products, Realme,) On the Indian market. Oppo's Realm, in partnership with Amazon, gained a 1% market share in the market for the first smartphones and got a positive response from customers with its cost ratio and unique design.

And the best-selling smartphone model is Xiaomi's Red Mei 5A. Xiaomi has been named in three of the top five products, and Samsung Galaxy J6, which was launched, ranks third with 5%.

Counter-expert Lim Ji-jung, a researcher at Samsung Electronics, said: "The biggest winner of major smartphone manufacturers this year," While the online smartphone market in India is booming, we think that strengthening the portfolio structure of low-cost products that use online channels will be beneficial for future profits. "