The global fashion brand GU opens its first store in Korea on September 14

World fashion brand GU (Jiyu) on the concept of "YOUR FREEDOM Freedom to renew" opens on September 19 in Gwanghwamun Four Seasons Hotel in Gwanghwamun

Gu is a brand launched by the parent company of UNIQLO Fast Retailing in 2006 and will be launched in 2013 as a global brand. Since its inception, it will open its first domestic store at Lotte World Mall in Seoul, Jamsil, Seoul, September 14, after China, Hong Kong and Taiwan. Yunoki Osamu, CEO of Osamu GU, said: "It's a differentiated buying service that connects stores, online stores and apps with products reflecting global trends of fashion based on research from the R & D centers of London and Tokyo. (In July 2018), and has continued to grow. "

GU's first domestic store will open on September 14 at 10:00 AM at first basement of Lotte World Mall in Seoul. Men's, women's and children's products are also being developed and the company also has products specifically designed to reflect the tastes and emotions of Korean consumers, such as "oversize coat" and "skinny pants". In addition, "GU Advisor", who has received professional training on fashion related to color and makeup in the store, will be placed at all times and a differentiated service will be offered offering a style tailored to the clients. .

On the other hand, GU will open the official application on August 1 and the online store before the offline store on September 1, reflecting the consumer trend as the digital platform becomes more and more important. The application provides a variety of information related to the brand and GU product, and it can be purchased in the online store. Hiroshi Osaka, CEO of LG Korea, said, "We are very pleased to announce that we have been in Korea for a long time and are proud of our products and services that reflect the emotions of Korean consumers and offer great experiences. differentiated purchase. I will do my best to become a brand that people love. "With a lot of customers with an excellent sense of fashion, it's a very important market for GU, and I'm waiting for GU to be an opportunity to go further." "
Seo Ji-young reporter [email protected]