[ad_1]
A growing share of Lithuanian alcohol in the chosen drink is not necessarily required. Citizens of the country are increasingly choosing types of beer, cider or non-alcoholic wine, as well as other soft drinks, in a growing range of non-alcoholic beverages. Berta Chaikauskaitė, communications manager of the Iki marketing network, says that the purchase of non-alcoholic alternatives to popular drinks is becoming more fashionable and that their offer has increased five-fold over the past three years. years
properties, and not because of alcohol content. This is especially true for beers and ciders, whose supply and sale of non-alcoholic beverages have increased significantly over the course of the year. In the first half of this year, compared to the same period last year, sales of beer and cider without alcohol increased by 136%. Non-alcoholic wines bought 85 percent. more », – says B. Čaikauskaitė.
According to the representative of the commercial network, the growing demand for such beverages is responding to the expansion of their range. According to B. Čaikauskaitė, today's inhabitants can choose different types of non-alcoholic beers, from light to wheat to dark and varied beer badtails. The most popular non-alcoholic wine is white.
"There is a real increase in the number of beer or cider enthusiasts who, deliberately, instead of the usual beer, are choosing more and more non-alcoholic beverages, many to promote a more lifestyle. healthy and responsible, lots of non-alcoholic beer or other beverages are also selected for practical reasons, drinks do not interfere with the ability to sit behind the wheel, but they allow you to savor the taste of beverages, "says B. Čaikauskaitė
Beverage sales, according to the chef of Iki, increase significantly in the summer, especially on weekends.Next, not only sales of non-alcoholic beer, beer badtail or cider, but also the sales of various soft drinks, carbonated and non-carbonated water.When choosing them, the inhabitants are concentrating more and more on their composition, their nutritional properties and their their.
"The locals are also more focused on the packaging of soft drinks today. The fact that people worry more and more about their health and nutrition is also evidenced by the growing popularity of a variety of vitamins, minerals, magnesium and calcium-rich beverages, which has experienced recent growth. He also buys a lot of water with flavors, cold tea drinks, drinks, juices from Lithuania. A frequent buyer pays attention to the choice of soft drinks for milk or meat products ", – note B. Čaikauskaitė.
[ad_2]
Source link
