Burberry burns unsold clothes each year worth 31 million. euro | Life



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The luxury brand, known for its costly jacket and vest design of $ 1,450 ($ 1,624), saw the volume of production decline over the last two years increase by 50%.

  Scanpix Photo / Burberry 2018 Model of Spring and Summer Collection

Scanpix Photo / Burberry 2018 Model of Spring and Summer Collection

Reports show that during the in the past five years, Burberry has destroyed goods worth $ 90 million. GBP [100,8 millions] while unsatisfied shareholders do not understand why the properties were not offered to them as private investors.

In the past five years, Burberry has destroyed property worth $ 90 million. Burbank, which, according to Forbes magazine, is worth 9.6 billion euros ($ 100.8 million).

The Times announces the sale of non-commercial goods to protect intellectual property and / or the protection of intellectual property. says the sources.

It is thought that designer brands are reluctant to sell their products elsewhere at lower cost or to sell inappropriate people, thus undermining the brand.

Some badysts believe that higher prices. Points in China and Southeast Asia cause surpluses when the cheapest backpack costs £ 1,000

The H & M Express fashion show recognizes that it sells unsold goods and creates energy for Vester, a small Swedish town. ] Burberry has defended its actions by stating that the industry is a widely used practice. However, environmentalists are outraged, because not only Burberry does it. H & M expresses its belief that it burns unsold goods and thus creates energy for Vester, a small Swedish town.

It is true that representatives of H & M in Lithuania 15min claimed that this statement was not correct. According to them, the brand never eliminates worn or worn unsold garments.

"The elimination of clothing is extremely rare, only if it does not meet our safety requirements (infection by mildew or not meeting our strict standards). When test results reveal that some products do not meet our safety requirements, they must not be sold to customers or recycled. According to Virginija Butkutė, a representative of the brand in Lithuania, they are sent for destruction in accordance with our overall safety routine

– Products whose production / trade is suspended for other reasons unrelated to health and security are donated to charities or reused recycling / recovery plants. Products that we do not sell at full price are sold at an attractive price for sale. In addition, we move products to stores or markets where we see more demand or stock them for other seasons.

  Photo by Michel Jansson / The exclusive conscious model of H & M

Photo by Mikeel Jansson / The H & M collection An exclusive conscious model

And the Richemont company, owner of the Cartier and Montblanc brands, has destroyed more than 400 million watches in the last two years. pounds sterling (448 million euros). He did it after buying them back from sellers

last year, the British dumped 12.5 billion. The value of the pound sterling (14 billion euros) of clothing – they are 300 thousand.

Burberry was founded by Thomas Burberry in 1856 in Basingstoke, Huntsville. He saw quickly that the famous faces carrying his products gave him value and arranged for Lord Kitchener and Bad Powell to have their coats.

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