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Samsung announces that in the first half of this year, compared with the same period in 2017, sales of flagship phones – Galaxy S family phones – grew by 38% in the Baltic countries. Neither the Baltic States nor global unit sales volumes are disclosed, but global trends announced by IDC show a decline.
In the first quarter of 2018, In the first six months of the year, flagship sales in Lithuania increased by 32%, in Estonia by 35% and in Latvia by 59%. The company data indicate that the flagship products of the last two years, the Galaxy S8 and S8 +, the Galaxy Note 8 and the Galaxy S9 and S9 + introduced this year are the most popular in the three countries.
"Samsung's Flagship Sales show that interest in high-end phones in Lithuania and other Baltic countries is high," said Simonas Skupas, director of Samsung Electronics Baltics in Lithuania.It adds that sales of clothing, wireless headphones and other small electronic devices increased by about 19% over the comparative period in the Baltic States.
Global trends are not so favorable for the South Korean giant.Small market intelligence sales volumes for smart phones have not been counted for half a year.But IDC delivers the first quarter data this year that Samsung has brought good and bad news.
The good news is that the Koreans overtook Apple in January-March and took over the leadership.On last year, Apple sold more phones than Samsun g, but now everything seems to return to the normal routine – Samsung is dominated by three quarters, and Apple has clicked on the accelerator before the holidays.
Bad news – Samsung's total global sales volume in the first quarter compared with 2017. the first quarter decreased by 80.1 million PC. up to 78.2 million or 2.4%. IDC badysts add that a similar trend should also be recorded in the second quarter, as sales in the largest market, China, have slowed considerably.
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