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And other major ads in the areas of advertising, media and marketing, analytics and opinions on the website this week, including …
RIP #WalterPike – Reactions and tributes of the industry
by MarkLives. Walter Pike, champion of social media and the marketing and advertising industry, has lost his battle with cancer.
#AgencyFocus: "Endless creativity does not serve anyone" – Rogerwilco
by Sabrina Forbes. "Think about it, craft it, bring it up, an idea is only worthwhile if it gives rise to action." It's as good a summary as the one you'll find for this Cape-based comprehensive performance marketing agency Town, 10 years old.
Congress ID 2018: Mauritius for innovation, the digital
by Herman Manson. The ID Congress undertook to explore creative opportunities between Africa, Mauritius and, ultimately, Asia. Its first edition, tested to organize the event next year, was held in September 2018 in Mauritius, in collaboration with ACA Mauritius and APA Kenya.
Back2Basics: B2B Revenue Marketing: A Tip?
by Mark Eardley. It's a treat – a rare one. And it is possible to get a report R7 500 about it for free.
Brand culture: Martial arts and brand architecture
by DK Badenhorst. The UFC 229 offers interesting cultural branding courses, and more specifically a brand architecture course.
Regular readings
Brands & Branding: Cross-border Marketing in Africa
Media Design: Blok, Popeye, New York Times Magazine, Timesheets
Market research: The Netflix effect on the battle of the eyes
SA TV Ratings: SABC 3 – The Top 20 Prime Hours for October 2018
On the radar
Kaizer Kganyago leaves SABC
From his Garces and Gardner launch the ADSG
JCDecaux enters the Nigerian market
Go to MarkLives.com for the latest news, exclusive industry opinions, news about the company and jobs! One subscription form, three newsletters: sign up now for the MarkLives newsletter, published twice a week, including Ramify titles; The Interlocker, our new monthly messaging focused on communications; and / or Brands & Branding, coming soon! Follow MarkLives on Twitter, Facebook, Google+, LinkedIn, Pinterest and YouTube. Find an agency that fits your project needs! Ramify.biz – connects marketing specialists, agencies and service providers in South Africa, Namibia, Mauritius, Zimbabwe, Botswana, Kenya, Nigeria, Tanzania and Uganda for free. Free ads and premium profiles available.
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