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Huawei – the world's third largest smartphone maker – shows remarkable growth in its smartphone sales. Honor, Huawei sub-brand for the entry and mid-segment, the smartphone market, had sold 3 million units of Honor 10 in just a few months of its launch.And now at a recent launch of Nova 3 in China, Huawei CEO Richard Yu announced that 100 million smartphones units in just over six months of 2018. This is without a doubt a record sales growth never experienced by the company.
Interestingly, Huawei still has five months to reach its goal of selling 200 million This is an increase of 47 million compared to 2017. The company aims to overtake Apple and Samsung, both , in the years to come.
During the event, Yu said that Huawei's mobile sales [19659005] Ha 100 million sales cycles: from 12 months to 6 months
In 2015, Huawei put nearly 12 months to sell 100 million devices. The next 100 million sales were completed in less than 10 months (October 14, 2016) and subsequent sales of 100 million units took only nine months (September 12, 2017). This year, the company took only 6 months and 18 days to sell 100 million additional devices – the fastest growth of recent years. And with half of the year is still left, the company has no plans to stop and aims to double that figure by the end of the year. ] Credit, largely, goes to sales of the latest P20 models, which helped Huawei to drive global shipments in 81% increase in one year in less than three months of 2018. Huawei has sold 6 million units of P20 and P20 Pro 3 months of its launch. Huawei aims to join the league of leading smartphone brands and be counted with likes like Apple and Samsung. In 2013, when the company emerged as one of the leading phone providers because of the popularity of its P-series phones, Yu set its goal to overtake Apple and Samsung in the three and five years respectively. Since then, Huawei aims to become the largest supplier of smartphones in the world. In 2017, Apple sold 215.8 million iPhones worldwide, with a negligible YoY growth of 0.2%. On the other hand, Samsung sold 317.3 million smart phone units, with growth of 1.9% yoy over the same period. When the two major brands of smartphones struggled with minimal growth in their smartphone sales, Huawei had experienced significant growth of 9.9% year-over-year in 2017, to 153.1 million devices shipped , globally. In addition, Huawei's growth will remain strong, which is evident by its reaching 100 million marks in the six months of this year. To put things in perspective, Apple sold 52.2 million units of iPhones, with a small 3% YoY growth in the first quarter of 2018. During the same period, Samsung sold 78 million smart phone units, down 2.5% YoY. Meanwhile, Huawei recorded a significant 14% year-on-year growth in smartphone shipments in the first quarter of 2018, as growth in its domestic market showed signs of a significant slowdown. Huawei's mobile boss Richard Yu Chengdong announced his goal in late 2018, with the launch of their Nova 3 and Nova 3i mid-range smartphones. Zaker Li, senior industry analyst at IHS Markit in his talks with Morning Post, said that Huawei's smartphone sales rose in the second quarter due to sales in Southeast Asian markets. East, especially in India. The peak season for smartphone sales given that major brands will all release their flagship phones, it will not be difficult for Huawei to exceed 200 million cell phone shipments if it has already finished half. " able to reach its goal of selling 200 million smartphones by the end of 2018, the company will move closer to becoming the largest smartphone seller in the world, the title currently held by Apple who had sold 216.76 million smartphones last year.Only time will tell what will be Huawei 's performance over the next two quarters and whether the brand can achieve the goal that it' s going to be. Until then, we will have to wait and see how Huawei could be innovative with its smartphones to impress consumers. Huawei wants to join Apple in the lead
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