The United States will overtake China and become the world's largest gaming market in 2019: Newzoo

The United States is expected to overtake China's leading position as the world's largest gaming market this year, while the new year's ban on China's new games in 2018 continues to provoke chills on the entire market, announced Tuesday the Newzoo market research firm in a research note.

While China is expected to record $ 36.5 billion in gaming revenue in 2019, Newzoo expects the United States to regain the crown of the world's largest gaming market for the first time since 2015, with This year, $ 37 billion business was driven primarily by growth in the mobile and console market.

China is the largest gaming market in the world for three years, but with its ban of more than nine months to approve games, aimed primarily at controlling the content of video games and to fight against the dependence of young people in China, the annual business growth of the game in 2018 was its slowest for more than a decade.

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There are now more than 2.5 billion players worldwide, who are expected to spend a total of $ 152 billion in games in 2019, representing a 9.6% year-over-year increase in Another, according to Newzoo. Console is poised to become the fastest growing segment this year, with growth estimated at 13.5%, reaching $ 48 billion in 2019, according to the market research firm.

The Asia Pacific region is the first region with $ 72 billion this year, accounting for about 47% of global business.

Newzoo also said the gaming market was healthy, showing growth in all segments.

Of the 25 largest gaming companies in 2018, four came from China. Tencent, the Chinese technology giant, exploited the popular QQ and WeChat email applications, ranking first in the world with nearly 15% of all revenue from games in 2018, according to the same source. a local Chinese report. But the 9% growth of Tencent's games last year was also the slowest in the company in recent years.

Having failed to capitalize on the successful World PlayerUnknown Battlegrounds (PUBG), due to China's licensing freeze, Tencent announced in May that it had closed its PUBG test version in China, but encouraged players to turn to a similar version with patriotic connotation that is supported by the Chinese government.

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