Netflix today announced its fourth quarter 2020 results, but amid the actual numbers presented, the company briefly mentioned a new feature it was working on. The working title for this is Shuffle Play, and it will help you decide what to watch by showing content that its algorithms think you’ll like. Netflix says this feature will be fully rolled out to all users around the world by the first half of this year.

The company has experimented with a random episode feature before, but it’s slightly different. In Netflix’s words, this feature “gives members the option of instantly choosing to watch a title chosen just for them rather than browsing.” In other words, the company has determined that people are so undecided on what to watch that it’s best for Netflix itself to choose based on factors like what you’ve watched and what’s in it. your watch list.

Image courtesy of TechCrunch.

Shuffle Play was spotted in testing as early as August 2020, and it will likely look quite like the photo you see above. It is currently in limited testing and only on TV devices. According to Netflix, the reviews have been quite positive so far.

As for the rest of the earnings report news, Netflix is ​​doing pretty well, having added 8.5 new paid subscribers in Q4 2020 and 37 million new subscribers for the full year of 2020. It looks like the timing is right. The release of this feature comes at a good time, with viewers more undecided than ever to please.