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One in three Dutch people, many of them elderly people in particular, have limited health skills and therefore have problems communicating with their general practitioner, according to Koops van & Jagt. "They have difficulty understanding the information in pamphlets and flyers, and in conversations with health care providers. I studied how we could make leaflets.
At the center of Koops van & Jagt's research, we use "strips" for general practitioners: visual stories with photos and legends about topics that play a role in the doctor. Koops van 't Jagt has developed seven strips of photographs each dealing with a subject in one page, such as asking the doctor to use understandable language, to take someone away. a to the doctor, to take medication and to apply advice. She explored what could be the best design for photographic tapes, studying how the tapes were noticed in the waiting rooms and their appreciation by the target group. "Older people have indicated that this form of communication is preferable to a traditional one, which consists mainly of text." People in the waiting rooms also said that they often noticed comics more than records. "
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