That's the reason Facebook is still so addictive and tempting



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Despite the fact that Facebook has been under fire for some time, the platform still has millions of users. Writer Nir Eyal explains in & quot; EenVandaag & # 39; which makes the platform so tempting.

| Maaike van de Graaf

And why we are still massively frenzied in our temporal wages.

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Addictive Facebook

Because seems almost like we can not do it anymore without Facebook. The American writer Nir Eyal has an idea of ​​why. He explains that Facebook works the same way as a slot machine where the user receives a reward continuously.

Reward

"It starts with an external trigger," he explains. "You receive a notification of something happening on Facebook and that's when you start watching your timeline." Eyal also calls this step the reward phase. "The user gets what he wants (ie a message), but never knows exactly what he meets." In other words: it stays exciting every time you see your feed and so you check Facebook a few times a day. 19659010] Boredom

The reason people use Facebook at all is according to the writer mainly because people are bored. "People are looking for distraction, something surprising and interesting." The former Google employee, Tristan Harris, whom we can see in the same video, is not exactly talking about the platform for this reason. "Never in history has there been a system where two billion people are connected to a system and every fifteen minutes a new injection of dopamine, which is changing our whole society," he warns.

All the issue of EenVandaag as you see here

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Source: EenVandaag
| Photo: Getty Images

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