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Super Bowl 2021 odds are finally out – and they’re not great.
CBS announced Tuesday morning that 96.4 million viewers watched the game on all of their platforms, “including the CBS TV network, CBS Sports and NFL digital properties, Buccaneers and Chiefs mobile properties, Verizon Media mobile and ESPN Deportes television and digital properties. ”
Tom Brady and the Buccaneers clinched a 31-9 victory over the Chiefs on Sunday, with the end result unmistakable for much of the second half.
CBS touted the game as the most-streamed game of all time, with 5.7 million viewers on digital platforms.
While CBS did not announce the number of viewers who watched the game on CBS, Sports Business Journal reported the total number was 91.629 million.
Concerns in the sports media industry increased when odds for the game were not released on Monday, which is highly unusual.
“The Super Bowl numbers are still being processed and verified,” Nielsen said in a statement Monday night. “We anticipate that the final audience figures, which will include out-of-home viewing (OOH), will be made available to media (Tuesday).”
Last season’s Super Bowl, a Chiefs victory over the 49ers on Fox, averaged 102.1 million viewers across all platforms.
Boston Market fans were more interested than ever in watching Brady in the Super Bowl. The odds in Boston were 57.6, according to Sports Business Journal, which is the second-best Super Bowl rating the market has produced. The only Super Bowl Tom Brady to beat that mark was Super Bowl XLIX in 2015, when the Patriots beat the Seahawks for Brady’s fifth ring. Boston’s odds for this game were 61.
Boston’s 2021 Super Bowl rating was higher than the Tampa Market (52.3).
In Kansas City, where Chiefs fans were hoping for a second straight championship, the odds were 59.9 with a peak of 63.1, according to Sports Business Journal. Kansas City, Boston and Tampa were the top three markets.
In very different circumstances due to the COVID-19 pandemic, New York’s rating rose slightly to 45.7, from 45.2 last year.
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