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The opening of Gregory's Greek Coffee and Delicatessen of the UpGround residential and office complex in Bucharest, is part of the Greek expansion strategy of the European operations of the United States. East. The unit is operated by the company, and by the end of this year, Gregory's will usher in three more local units.
"In recent years, Gregory's has steadily grown, becoming one of the largest European chains in the field.Coffee and snack food.The presence of companies In other countries is a priority for us and we think that Romania provides the ideal framework for the development of the group in the Balkans and Eastern Europe.In this context, the opening of the Bucharest unit is a first step in the implementation of the expansion strategy for the years to come, "says Vlassis Georgatos, CEO of Gregory SA
In the following years, Gregory aims to developing its presence in the local market
"Using its own franchise model, the group aims to expand the network in Romania by introducing franchisees across the country. In this context, the company plans to open 80 units in Romania in the next 5 years, "said George Makridis, CEO of Green Break SRL, the company owning the Gregory brand in Romania
The Product Line Gregory includes products such as traditional Greek pies, sandwiches, coffee, Greek salads, Greek yogurts, pastries, fruit and vegetable juices and vegan products.
Founded in 1972, the Gregory brand is currently the country's 9th largest coffee and snack chain in Europe with more than 330 units in Greece, Cyprus, Germany and the Bahamas and nearly 2,500 employees
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