McDonald's launches MacCoins, five limited-edition pieces dedicated to the Big Mac burger

"Few products have earned their status as a symbol of the industry over time, and Big Mac is one of them, and over the last 23 years we've sold more than 70 million Big Mac burgers. Romania and since the opening of the first McDonald's restaurant in our country, Big Mac is one of the most popular products on the menu.That is why we are proud to be among the 50 countries of the world who have the opportunity to mark the 50th anniversary of the Big Mac by offering coins in MacCoins Limited Edition, "said Daniel Boaje, first general manager of restaurants in Romania [19659002] Invented in Uniontown, Pennsylvania in 1967 by Jim Delligatti, one of McDonald's first franchisees, the Big Mac was originally sold with 45 cents.In 1968, the burger was introduced into the menus of all McDonald's restaurants & # 39;

For 50 years, Big Mac has crossed the globe and is came so pervasive that the British publication The Economist published the Big Mac Index in 1986. based on the theory of purchasing power parity. Basically, it compares the price of a Big Mac in dozens of countries around the world and promotes the idea that in the long run exchange rates should reach a price equilibrium that the same product has in two countries – Big Mac burger

Over time, the Big Mac index has become a global standard, has been included in several economic textbooks and has been the subject of dozens of academic studies , on the occasion of the 50th anniversary of McDonald's. turns Big Mac into MacCoin World Coin Exchange

Since August 2nd, Big Mac fans can get their MacCoins limited edition pieces through a series of activations organized specifically in more than 50 countries around the world. In MacCoins, MacCoins will be split into Big Mac fans in the stock, at three events in Bucharest, Cluj and Constanta, dedicated to the 50th anniversary of the Big Mac burger and some surprise actions on McDonald's social media channels in Romania . In addition, guests will be able to get a MacCoin at restaurants, while stocks last, when buying a Big Mac menu.