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Telekom Romania launched on Wednesday the new summer offer, which includes for the first time. a mobile subscription that does not require the customer to sign a contract for a minimum contract period and does not implicitly impose any cancellation fee if the user decides to abandon the services of the customer. company
The subscription costs 5 euros per month, valid price "Romania is a very competitive market, and competitiveness relies on innovative thinking, listening and knowledge of customers and the company. 39, team and, last but not least, the continued pursuit of changing global trends.The new offer of Telekom once again underlines its commitment to the vision of Netliberare, which is to offer to its customers what they want – simple and attractive offers with fewer restrictions The contract-free minimum contract shows that we are confident about the quality of our network and the competitiveness of our offerings. we meet the needs of n customers in the mobile market, giving them more flexibility and decreasing the sense of rigidity and lack of freedom that characterizes the postpaid segment up to now, "said František Mala, Marketing Director at Telekom.
Mala also said that the launch of unlimited Internet offers for residential customers has generated a 37% increase in sales compared to the same period last year in the second quarter of this year. With many price variations, this creates confusion for customers and often leads them to pay more for the services they need, which is why we decided to simplify business transactions for residential and commercial customers. . and today we are taking a new step in this direction. We are a leader in the field of the internet and we are developing both residential and business customers. Unlimited offers are not campaigns in progress, they will not go away, but they represent our long-term strategy with which we hope to win the trust of consumers, "said Miroslav Majoros, CEO of Telekom Romania group at the time. event
. the minimum contract period and termination fees were possible due to the change in consumer behavior regarding the purchase of new phones
"Fewer customers buy their phones with the subscription to the phone. telecommunications operator, people no longer need it.Today, only 43% of customers call for subscription, compared with more than 70% a few years ago, "said Roxana Baias , Marketing Director of Telekom, and more than 70% of Telekom users have a smartphone. In line with market trends, Baias said:
On March 31, Telekom Romania had 4.68 million mobile customers, 1.46 million fixed-line customers, 1.17 million [19659003] The company is controlled by the German group Deutsche Telekom
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