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With the World Cup in full swing, Apple shared three new "Shot on iPhone" videos directly related to the world of football.
In the first video titled "The Heart of Australia", discovers a group of Aboriginal girls who see football as a great way to stay true to their cultural heritage:
"The Heart of Australia. By finding happiness in football, Aboriginal girls embrace sport to create new opportunities for themselves. We have an overview of their cultural heritage and how the community preserves and celebrates its identity.
The second video entitled 'The' Wa'of Soccer 'highlights a group of monks who play football to connect to their community and keep a peaceful unity within their social group:
'Wa' of football. A football match is an embodiment of the struggles of life in 90 minutes. A group of monks play to connect with the local community, keep fit and respect the 'wa' – peaceful unity and compliance within a social group.
In the latest video entitled "Berlengas Island Cup 2018", we discover two rival teams who refuse to play on the territory of the other and eventually settle on the Berlengas Islands:
«Berlengas Island Cup 2018. The rival teams refuse to play on the other's court. They agree to play in neutral territory, the Berlengas Islands off the Atlantic coast of Portugal, seven miles from the mainland. The 2018 Berlengas Island Cup hosts Baleal vs Peniche. It's a historic match to decide who is the Champion of the sea and soccer pitch.
Apple has clearly focused on the FIFA World Cup, adding support to Siri, organizing extensive coverage in Apple News, and much more.
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