"In my feeling challenge": when Drake inspires on social networks a worrying challenge

The last challenge in fashion on the internet is none other than the In my feelings challenge . A challenge with international repercussions launched in spite of him by rapper Drake. The Canadian artist originally only published a piece entitled In my feelings . Following the release of this innocuous song, a user of the social network Instagram chose to use the piece as background music for a video in which he dances on a road. Very quickly, the internet seized this idea and modified it to make it a more powerful challenge. This is how In my feelings was born. His goal? Play the piece of Drake in his car, increase the volume, get off the vehicle running, filming himself dancing on the road, door open, the rhythm of the music, while the car continues to advance. If the idea may seem absurd, she immediately seduced the Web. In just a few weeks, more than 380,000 videos of the challenge have been posted online.

Every day, it is indeed hundreds of videos In my feelings challenge that see the day on youtube. If the idea may seem funny at first glance, the associated risks are higher than some people imagine. Since the launch of the challenge, several anonymous people have been hurt by making their video. Some fell out of their car while others were rolled over by their own vehicle, while a handful of unlucky people were hit by a vehicle on the opposite lane. In a few days, the authorities of several American states and different countries in the world have enjoined fans of the challenge not to be tempted by the challenge. In the past, several safe modes have degenerated unexpectedly (Duct tape challenge, planking, etc.). All online challenges do not fall into the category of risky challenges. In 2014, the Ice Bucket Challenge, which consisted of pouring a bucket of ice water on the head, raised awareness among the general public about Amyotrophic Lateral Sclerosis while raising nearly 100 million euros to fight against this neurodegenerative disease reports the New York Times .

Photo Credits: SADAKA EDMOND / SIPA