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Jon M. Chu's romantic comedy opens mid-week, two days before Mark Wahlberg's "Mile 22" enters the fray.
Warner Bros. Mid-August entry Crazy Rich Asians follows for a five-day domestic debut in the $ 20 million range, one of the best shows for a romantic comedy lately.
Directed by Jon M. Chu, Crazy Rich Asians opens in North America on August 15th, a Wednesday. As expected, the film arouses the most interest among young women, according to those who have access to early monitoring.
The $ 20 million estimate comes from the NRG leader, according to those who have access to tracking. Warner Bros. initiates are more conservative and suggest $ 18 million or more
On August 17, two more films enter the fray: STXfilms and Mile 22 Pete Berg, 1945, with Mark Wahlberg, and the prehistoric adventure drama of Sony Alpha directed by Albert Hughes and starring Kodi Smit-McPhee.
Mile 22 follows $ 17 million gross for three days, which means and Crazy Rich Asians could end up in a tight race for the weekend's crown. Tracking, of course, is not a science, and both films will make their biggest marketing effort in the next three weeks, which means the numbers could change.
Alpha Continues its way into the single
Crazy Rich Asians based on Kevin Kwan's 2013 bestseller of the same name, follows American Rachel Chu (Constance Wu) while she accompanies her longtime boyfriend Nick Young (Henry Golding) While Rachel visits Nick's hometown for the first time, she quickly learns that her boyfriend does not just come from One of the richest families in Asia, but is also one of her most eligible singles, putting a target on her back of jealous socialites as well as Nick's awesome mom, Eleanor (Michelle Yeoh) Awkwafina, Ken Jeong, Chan Gemma and Jimmy O. Yang are also stars
Crazy Rich Asians cost about $ 30 million relatively small to produce before marketing.
In recent years have seen many comedies, romantic comedy, wilt at the box office.
The last romantic comedy to debut at $ 20 million or more took place in July 2015, when Amy Schumer's purring, 1945R13 Trainwreck opened at $ 30.1 million . The second best performance of the year was 2016 How to be single ($ 17.9 million), followed by Overboard earlier this year ($ 14.7 million dollars).
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