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Money is not everything.
During the Television Critics Association's summer press tour in 2018, Susanne Daniels, YouTube's global director of original programming, detailed her financial strategy for original programming. and Netflix.
"You probably will not see us spending so much money on a Game of Thrones or a comparable series like Westworld," Daniels said. "But I've always thought you could do great shows for less and it's not the episodic expense that can do anything good."
It's no secret that Netflix and Amazon are spending a lot of money to bolster their anchor points in the digital video landscape. Netflix would spend every studio in Hollywood this year, while Amazon loses $ 1 billion over five seasons from its brand new Lord of the Rings franchise. Even Apple has steadfastly embarked on scripted programming, with big development contracts for Steven Spielberg's rebound, a Mr. Night Shyamalan thriller, an adaptation of the Isaac Asimov Foundation novels and a futuristic sci-fi fiction with Jason Momoa from the creator of Peaky Blinders, among others.
But Daniels has expressed confidence in YouTube Premium's financial strategies and financial strategies, even if they are not looking for big budget franchises
"We are producing 15 more programs, and this year we have already deployed some 15, in English only, we broadcast 20 more programs in multiple languages. There is a big commitment from YouTube for the original content and we are really excited by what we are developing "I do not need 10 million of dollars per episode to create awesome content, "she explained.
In 2019, YouTube Premium's original programming has awesome talents. ird City, a new sci-fi anthology series of producer Jordan Peele (Get Out), and season 2 of their spin-off Karate Kid, Cobra Kai, which Daniels confirmed to be currently in pre-production and that the streaming platform hopes to bring back the earliest possible ble. "
David Griffin always looks at DuckTales in his pajamas with a bowl of cereals in his hand. He is also the TV editor for IGN. Say hello on Twitter .
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