Nintendo Switch dominated Black Friday with record sales

Mb (0) – sm Mt (0.8em) – sm "type =" text "content =" When the Nintendo switch was launched in 2017, it seemed as if it would be a resounding success flanked by new entries into the Mario, Zelda, and Splatoon franchises, the switch was already an improvement over the Wii U at the end of the year. All that Nintendo had to do was continue to woo third-party developers while maintaining consistent content for third-party content in the coming years. Unfortunately, the game releases have slowed down at a frantic pace in 2018. "data-reactid =" 18 "> When the Nintendo Switch was launched in 2017, it seemed like it would be a resounding success. Mario, Zelda, and Splatoon franchises, the switch was already an improvement over the Wii U at the end of the year. All that Nintendo had to do was continue to woo third-party developers while maintaining consistent content for third-party content in the coming years. Unfortunately, the games releases have slowed at a breakneck pace in 2018.

<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "You may think that this would affect the Switches sales Of course, Nintendo fans are eager to Super Smash Bros. Ultimate in December, but the switch, still priced at $ 300, would it really be able to compete with the $ 200 bundles for the PS4 and Xbox One? According to the latest data, the answer is a categorical yes. "Data-reactid =" 19 "> You might think it would affect Switch's sales this holiday season – of course, Nintendo fans are eager to Super Smash Bros. Ultimate in December, but the switch, still priced at $ 300, would it really be able to compete with the $ 200 bundles for the PS4 and Xbox One? Well, according to the latest data, the answer is a resounding yes.

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In a press release on Wednesday, Nintendo revealed that she had broken two Thanksgiving records on Cyber ​​Monday:

1. The Switch became the best-selling Nintendo console in US history in five days.
2. The Switch has had its best seller in the United States since its launch in March 2017.

Citing Adobe Analytics, Nintendo claims that the Switch not only broke some records, but was also "the best-selling online video game product for the Black Friday-Cyber ​​Monday period." In other words, the Switch is better sold than the PS4 and Xbox One, both available at lower prices.

Overall, Nintendo's internal sales figures show that consumers spent more than $ 250 million on Nintendo products from November 22-26. This includes video game systems (Switch, 3DS), retro consoles (NES Classic Edition, SNES Classic Edition), games and accessories. Total hardware sales increased 45% in five days, from Thanksgiving to Cyber ​​Monday, compared to the same period in 2017.

Nintendo also shared the sales figures for all of its main home and laptop consoles after Black Friday:

• Lifetime sales of Nintendo Switch have reached more than 8.2 million units.
• The total installed base for the Nintendo 3DS family of systems has reached 22 million.
• The SNES Classic Edition system has exceeded 2.5 million lifetime sales.
• The NES Classic Edition system has exceeded 2 million lifetime sales.

It remains to be seen if the lack of Nintendo content will eventually lead to a drop in sales of Switch, but it is clear that the Switch is still one of the most sought after gadgets of the moment.

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