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As we know, Sweden will adopt new spell legislation next year when the monopoly falls. Foreign gaming companies should instead operate under a licensing model, which means that their activities will be regulated and, hopefully, taxed in Sweden.
Now everyone is trying to get the best starting point possible.
In a debate article in Wednesday's paper edition of Dagens Industri, the Association of the online gaming industry requires that Swedish games be unlicensed for their activities. This spectacular spectacle comes from the fact that the Swedish games, according to the article of the debate, should have directed their activities so as to "thwart the objective of the new law on games".
The new gaming market in Sweden will be divided into three parts.
# A competitive game, which includes games and online betting.
# Games for public use, mainly lotteries and bingo.
# Some are state-owned, including state-owned casinos and ATM games.
Svenska Spel is prepared for deregulation by creating a special subsidiary to host its activities in the competitive online market. Indeed, one and the same company within the meaning of the new law can not act on several different parts of the gambling market.
However, according to the Swedish Online Gaming Association, the different parts of Svenska Spel cooperate in a manner that violates the rules of the new law on gaming. This includes the work of Svenska Spel's IT department and how to manage customer information.
"In the first place, the actions of Svenska Spel seem to contradict the objective of creating three different markets which have different objectives and which must therefore be different Secondly, the actions of the company are contrary to the principles of competition healthy and fair, "said the article's debate.
18 gaming companies, including Betsson, Mr Green and Kindred, are behind the Industry Association for Online Games.
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