Then, Apple releases its own apps in the App Store



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According to the magazine, the company's applications account for over 60% of regular searches. Applications that generate revenue through subscriptions or sales, such as the Music and Apple Books applications, are found in 95% of cases when searches are related to these domains.

This domination gives Apple a head start in the market, which generates an annual business turnover of $ 50 billion.

Service revenues, which are intimately linked to applications, are at the heart of Apple's revenue diversification strategy in the face of declining iPhone sales.

According to Apple's message to app developers, search results are determined by factors such as previous downloads, reviews, and user ratings.

But when it comes to Apple's own apps, many of them are pre-installed with Iphone and are immune to reviews and ratings, the Wall Street Journal points out. .

On Tuesday, the newspaper announced that the US Justice Department had opened a competition investigation to determine whether companies like Facebook, Google and Apple were applying illegal restrictions to competition.

The review would focus on online platforms offered by businesses for Internet searches, social media and shopping services.

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