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July 11, Toyota Motor Thailand Co., Ltd. Toyota Motor Thailand celebrated its 10th anniversary in Thailand.
Toyota Motor Thailand began operations in Thailand in 1962 under the philosophy of "Promoting Development". The sustainability of the company and the country where Toyota operates, "which translates into the development of Toyota's automotive business in Thailand. Nowadays more than 56 years
under the investment to strengthen the company continuously. From 3 production factories: Samrong Automotive Assembly Samut Prakan Plant, assembly plant, Gateway, Chachoengsao, and Banpho, Banpho, Chachoengsao automobile assembly plant
Toyota Motor Thailand has concluded the. step towards Toyota's success in Thailand. It can be divided into 6 periods together.
. The first assembly plant was built in Samrong Nuea to accommodate the first models of Toyota Dna, JK 170 and Corona R 40, followed by the Hilux. Nine 10 and Corolla Kee 20, with the use rates of domestic coins up to a percentage. 25
2nd generation development (1973-1982) with the expansion of production capacity The second assembly plant in South Samrong, Samutprakarn, is a factory that uses assembly technology using the conveyor belt production system. And anti-rust coating system. Catalyst EP For the first time in Thailand. With a total production of 100,000 vehicles in 1980.
The third-generation Toyota generation of the next generation (1983-1992) is the leading automotive innovation. With the joint venture created "Siam Toyota Industrial Co., Ltd." to produce engines for the domestic market and export. Introducing the first 16-valve 16-valve engine technology in the country.
Fourth period of civilian life (1993-2002) opens the assembly plant of Toyota cars at Gateway Industrial Estate. In 1996, a total of 1 million cars was introduced, including the introduction of the first VVT-I smart valve motor in "Corolla Altis" and the launch of the "Toyota Solana". First and foremost, Thai engineers are involved in the design and use of domestic components. 70
The fifth generation technology era (2003-2012) is the first company to introduce a hybrid system in Thailand. As a result, Toyota has been able to manufacture 5 million cars in the year. 2010
and the 6th generation of sustainable innovation. (2013 – present) with the slogan "Innovative Driving."
"Mijinbushu Takata" President of Toyota Motor Thailand, emphasized that Toyota is proud to be a key element to push Thailand into the base. , b, e, v, n, t, s)
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