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Twitter has announced today that it is officially relaunching its verification process in early 2021. The company also unveiled a draft of the guidelines it will use to determine whether or not to assign the famous blue check mark to an account.
Twitter shut down its initial verification program in 2017 after several controversies, including several white supremacists verified through the system. In 2018, Twitter promised to reopen the verification to everyone, but with a few important changes. In the summer of this year, researcher Jane Manchun Wong was the first to discover evidence of Twitter’s plans to revive the verification program.
Twitter did not provide exact details on when users will be able to request verification, only stating that the program will launch in early 2021. The company shared a draft of its new verification policy, and he’s soliciting public comments on the details.
Twitter says there are six types of accounts that can be verified: government officials, brands / nonprofits, news, entertainment, sports, and activists. The criteria this time are much more detailed.
In the draft policy, Twitter details the criteria for each of the six categories. The company is also covering itself up and claims that “activists, organizers and other influential people” who do not fall into the aforementioned professional categories could still be checked:
Activists, organizers and other influencers: Outside of the professional categories defined above, people who effectively use Twitter to raise awareness, share information and galvanize community members around a cause, to bring about socio-economic change , political or cultural, or to otherwise promote the community, can be verified.
In fact, Twitter has even admitted to checking accounts in the past that did not meet these new standards. As such, it will start to “automatically remove badges from accounts that are inactive or have incomplete profiles”, TechCrunch reports.
Again, Twitter is seeking comments on the draft version of its verification policy from today through December 8. It plans to roll out the final version by December 17, 2020, followed by the launch of the verification system itself in early 2021.
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