Apple decides not to divulge its sales figures .. and to reveal the reason



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The financial director of Apple-Luca Maestree announced Thursday a new policy to announce the quarterly sales figures of its most prominent devices.

Maastree said in its latest quarterly sales forecast that Apple will not release in the future detailed figures of its sales of popular devices such as iPhones, iPads, tablets and Macs..

The Italian director, who is also vice president of Apple, said sales figures for these products would be treated as smaller products such as Apple Watch and Earbuds, which are generally listed as "other products.""He said.

The latest announcement comes as iPhone sales remain stable over the year, no increase, despite a 29% increase in revenue, according to The Virgin"He said.

According to Maestree, the decision not to disclose hardware sales figures was taken because it "does not reflect the strength of Apple's business in the market," adding that "these numbers now reflect less the company's performance ", according to his language, highlighting by the same remains one of the most important goals of Apple.

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Source: Safa

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