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The market, it seems, is also not very impressed by the Nvidia RTX family. The company's shares have fallen in recent days, especially on Friday, after Morgan Stanley said the performance of the latest RTX video cards did not meet its expectations.
"As embargoes on new gaming products began, the performance improvement in the old games is not the leap we initially hoped for," said Thursday Joseph Moore, analyst of Morgan Stanley. "The increase in performance on older games that do not incorporate advanced features is slightly lower than our original expectations, and review recommendations are combined with higher prices."
"We are surprised that the RTX 2080 is only slightly better than the 1080 Ti, available for over a year and slightly cheaper," he said. "With higher clock rates, higher core counts, and 40% higher memory bandwidth, we expected more reinforcement."
As for Micron on Friday, the fundamentals of Nvidia's gaming activity should remain strong and Moore's target price of $ 273 on the stock reinforces this interpretation. There is no serious risk, in this case a slowdown in Nvidia's GPU business, as Nvidia currently has a lock on the high end. The problem is that the company did not explain a good reason to anyone is not on the market for a $ 1200 GPU to upgrade.
Focus so much on the RTX 2080 Ti maybe a double-edged sword. On the one hand, this massive GPU can produce high frame rates and drive 4K to 60fps or more. On the other, it's $ 500 more than the flagship product it replaces. A 1.71x price increase from the GTX 1080 Ti to the RTX 2080 Ti for a performance increase of about 1.3x is a boon, but it is practically the only one to cope when 1080 Ti technology is almost as fast as the RTX 2080. RAM and a lower price. New cards consume less power and consume much less energy, even if they do not use their extra resources to perform useful tasks in games.
The really interesting question in all of this is whether the Turing family should even be considered a true "family" of GPUs. With a rise of 7 nm at TSMC, it is fair to wonder if Nvidia really plans to deploy a new set of cores on 12 nm, including the new RTX 2060 and 2050 (parts that we do not even have still heard). just launch new high-end chips for the 2070, 2080 and 2080 Ti, before following with a new 7nm family in 2019 or 2020. Any one or the other of these measures would make Pascal the family of The longest-running GPU ever recorded Trolling and Intel should not enter the market before 2020, Nvidia has time to plan its movements carefully. The benefits of Turing for the consumer may be limited, but this probably does not matter with a strong adoption of Tesla and continued growth of the HPC market.
Now read: Nvidia's RTX family delivers incredible performance, poor value, NVIDIA announces new Tesla T4 GPUs for data center inference, and NVIDIA will retain Pascal GPUs on store tablets after RTX launches
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