Instagram by the numbers – WSJ



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4 o'clock in the morning

"Well, it's alright that night," tweeted Systrom, shooting a sleepless night on the eve of Instagram's launch on October 6, 2010.

150 million

Photos uploaded in the summer of 2011.

Instagram by the numbers


Photo:

AFP / Getty Images

$ 1 billion

Price paid by Facebook CEO Mark Zuckerberg to acquire Instagram in 2012.

Instagram by the numbers


Photo:

Alamy Photo

240 miles

Approximate distance between the Earth's surface and the International Space Station, where NASA astronaut Steve Swanson made the first Instagram message from space on April 7, 2014.

25 thousand

Number of users enrolled in the application in the first 24 hours.

Clarendon

The most popular filter of 2017.

Instagram by the numbers


Photo:

Alamy Photo

January 2012

LeBron James joins Instagram. His training videos for Stories later launch a craze, inspiring NBA hopes to do the same in the hope of attracting the attention of scouts and coaches.

Instagram by the numbers


Photo:

F. Martin Ramin / The Wall Street Journal Magazine

In 2013, the word selfie enters Oxford dictionaries – a self-portrait popularized largely by Kim Kardashian West, who published an entire book of selfies in 2015.

Instagram by the numbers


Photo:

Alamy Photo

100000

Number of users after six days. "We take a picture every two seconds," Systrom told TechCrunch.

Instagram by the numbers


Photo:

Alamy Stock Photo; Apple

230 Fifth Avenue

New York address of the most Instagram bar in the world.

Instagram by the numbers


Photo:

Alamy Photo

July 2010

The first day of publication of the application includes a contribution from co-founder Kevin Systrom of a golden retriever. Today, #dog brings more than 189 million messages.

Instagram by the numbers


Photo:

Alamy Photo

1

Number of Guinness world records held by Jiffpom, a Pomeranian: Most Instagram followers for a dog (currently 8.8 million).

Instagram by the numbers


Photo:

Getty Images for Coachella

11.3 million

Number of "I love" for Beyoncé's February 2017 record ticket announcing her pregnancy.

Instagram by the numbers


Photo:

Alamy Photo

Tony Hawk joins in December 2010, pioneered the use of the platform for the marketing and publication of advertising products.

Instagram by the numbers


Photo:

Courtesy of Selena Gomez

142 million

Current number of followers of Selena Gomez, the most on the platform.

18 million

Kylie Jenner breaks Bey's "most beloved" record with a message from her daughter, Stormi.

Instagram by the numbers


Photo:

Getty Images

#inmyfeelings

In the summer of 2018Will Smith "wins" this viral challenge – in which users dance on Drake's "In My Feelings" – by posting at the top of the Chain Bridge in Budapest.

More than 50%

The percentage of plastic surgeons surveyed in a study in 2017 indicated that one patient had requested surgery to improve his appearance in selfies.

Instagram by the numbers


Photo:

Juventus FC via Getty Images

The global football sensation, Cristiano Ronaldo, has the most followers for an athlete (141 million) and the most likes for a photo by an athlete (12.2 million).

1 billion: 7.6 billion

Active Instagram users in June 2018: World population.

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