A laughable report suggests that most iPhones in China are bought by "invisible poor"

A local research agency claims that most iPhones sold in China are bought by "invisible poor", people who have financial difficulties but who hide it.

He claims that iPhone owners earn less, are less likely to own their own home and are less educated …

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Morning of South China says the claims are made by the search agency MobData.

The Shanghai-based company also found that most iPhone users were unmarried women aged 18 to 34, who had only a high school diploma and earned a monthly income of less than 3,000 yuan. (HK $ 3,800) […]

College graduates and those earning more than 20,000 yuan a month prefer Huawei and Xiaomi phones, and more than half of Oppo and Vivo phone users earn between 3,000 and 10,000 yuan a month. IPhone users earned the least monthly – about 3,000 yuan and under.

We do not know who funded the study, but we might be tempted to guess.

[In contrast]Huawei phone users are usually married men between the ages of 25 and 34 with a diploma or a bachelor's degree and a monthly income of between 5,000 and 20,000 yuan. The study also revealed that a large portion of Huawei users own apartments and cars, in contrast to Apple users.

the SCMP she herself suggests that Chinese brands are more likely to be bought by those who can not afford the price of an iPhone.

Apple, the world's third-largest smartphone provider after Samsung Electronics and Huawei Technologies, is generally raising the price of its flagship iPhones at every annual launch. Expensive handsets have pushed many consumers, especially those in emerging markets such as India, to cheaper alternatives, such as the OnePlus Chinese series or the Huawei's Honor series.

It is said that for those whose budget is not going to the latest iPhone models, older models are a popular choice.

Older versions of the iPhone and iPhones are still popular in China. The iPhone 6 launched by Apple in 2014 remains a favorite among Chinese users, while later versions such as the iPhone 6S and the iPhone 6S Plus, both released a year later, occupy the second and third places.

Recently, several supply chain reports suggested that Apple needed to reduce orders for the iPhone XS and XR, one even stating this morning that Apple had had to restart the iPhone X production to achieve the agreed order levels for the OLED screen. used in the iPhone X and XS.

While Chinese brands dominate the market – the latest data from Counterpoint suggest that the top four local brands hold nearly 80% of the market, while Apple is around 9% – but the idea that the poorest buy the most expensive phones seems … unlikely.

Photo: Shutterstock

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