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I think at this point, it is safe to say that most readers of this article realize that you are the ideal product for Facebook. Of course, it offers practical and useful features, but when it comes to your privacy, it's a different story. Facebook wants your data. He wants to know everything about you to better serve you ads.
Now according to Buzzfeed News and a new patent application, Facebook wants to know who you live with, because these adorable cats probably like things similar to you and that your information can link them to more ads for Facebook to earn more money.
Here's how it would work
So, basically, it would work because it will use facial recognition technology to associate people with other people. It will then use the captions associated with these images to create a user profile. Facebook will begin creating more detailed household profiles using wall-hung notes and strings, device histories and IP addresses.
Image: USPTO
The wording of the patent includes,
An online system predicts the characteristics of a user's household, such as the size and demographic composition of the user's household, based on that user's image data. Examples of a user's image data include user profile photos, for example profile photos of the same user on different online systems, for example FACEBOOK ™. and INSTAGRAM.TM. The user's image data may also include photos posted by other users that may include members of his family.
Oh, and by the way, take note of this little part about halfway through, it will also show Instagram images and legends for household profiles.
Why is Facebook doing this?
Come on, this one is pretty easy. Say it with me now, advertising targeting.
While many people still use Facebook daily, with so many recent service issues, Facebook continues to find new ways to not only collect massive amounts of user data, but also new ways to target ads with us. .
What do you think of the news? Is it upsetting? Let us know in the comments below.
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