BMW launches smart personal assistant

A number of automakers have now begun to integrate existing digital assistant software into their vehicles, such as Amazon's Amazon and Apple's Siri. BMW has decided to follow its own path in the field of artificial intelligence by announcing its own system, the intelligent personal assistant of BMW.

Intelligent Personal Assistant is a brand new embedded AI assistant, which the Bavarian giant says will "enhance the BMW driving experience". It is said that the always on-call technology platform is a smart digital character that is operated simply by the "Hey BMW" prompt. The system is able to serve the driver in a variety of ways, including controlling many vehicle parameters, satellite navigation and the entertainment system. It can also be used to explain the functions of the vehicle and is even capable of conducting a conversation.

And just in case you start to like your personal electronic assistant, you end up spending time sitting in your car interacting with him outside your home or workplace. the vehicle too. At home, the system can be used with the help of a smart speaker. When you are traveling, you can access it via a smartphone. In addition to all this, the new system will also be compatible with other digital voice assistants, which means it can be used as a link to other fast-growing digital ecosystems.

Because of its connection to BMW's Open Mobility Cloud and through the use of artificial intelligence, your BMW personal assistant will be able to improve its capabilities and grow over time. Regular updates will be published by the manufacturer so that the system can expand the range of functions and skills available to the user.

Dieter May, senior vice president of digital products at BMW, explains this new system: "BMW's intelligent personal assistant is associated with the new BMW 7.0 operating system to create a new form of interaction digital with your BMW that redefines the entire driving experience. "

BMW Intelligent Personal Assistant will debut in 2019 and mark the beginning of a new era of drivers increasingly capable of operating their cars and accessing its features and information through voice control .